Media Management
Program Overview
The Media Management program at the College of Management and Technology (CMT) in Alexandria, AASTMT combines management and media studies with an emphasis on practical application and industry-ready skills. It offers internationally recognized accreditation, diverse career opportunities in digital and traditional media, and a hands-on learning environment with state-of-the-art TV and Radio studios. Graduates are equipped to navigate the dynamic media landscape, from content creation and digital marketing to communication and public relations.
Program Outline
Degree Overview:
The Media Management program at the College of Management and Technology (CMT) in Alexandria, AASTMT, is an interdisciplinary program combining management and media studies. It emphasizes practical application, utilizing the college's TV and Radio studios. The program aims to equip students with the knowledge and skills for careers in creative industries. The BSc. in Media Management is accredited by the Egyptian Supreme Council of Higher Education and internationally accredited by the Association to Advance Collegiate Schools of Business (AACSB). A dual degree option is available in collaboration with the University of Hull in the UK, leading to certificates from both Egypt and the UK. The program aims to develop students' knowledge and skills to enter careers in creative industries such as digital marketing, advertising, digital media, television and radio, film and video, journalism, writing and reporting, events management, media relations, and public relations.
Teaching:
The program utilizes the college's TV and Radio studios for practical application. While specific teaching methods aren't detailed, the emphasis on practical application suggests a hands-on approach.
Careers:
Graduates of the Media Management program can pursue careers in various areas, including:
- Digital Media Production: Roles involving conceptualizing, producing, and editing digital content for different media channels; media research and design; writing and reporting; brand identity; visual storytelling; videography and editing; online content; and media projects management.
- Media and Business Communication: Internal and external communication for companies; media production; managing media relations and social media channels; developing and implementing integrated marketing communication campaigns.
- Social Media Management: Building strong digital presence; leveraging brand visibility online; designing and creating content; managing online campaigns; building online communities.
- Broadcasting, advertising, and photography. The text also mentions managing digital communication channels, advertisement campaigns, and brands as skills developed in the program.
Other:
The program includes graduation projects to demonstrate students' knowledge and skills. Extracurricular activities and field trips are also part of the college experience. The program's duration is mentioned as a "Three Years Track" option. Student life and diversity are mentioned as aspects of the student experience.
Arab Academy for Science, Technology and Maritime Transport
Overview:
The Arab Academy for Science, Technology and Maritime Transport (AASTMT) is a renowned University dedicated to providing high-quality multidisciplinary education and training in maritime, medical sciences, engineering & technology, management, social sciences & humanities fields. its a leading International University in the Arab world, fostering excellence in education, research, development, and innovation.
Services Offered:
AASTMT offers a wide range of services to its students, including:
Banking Services:
- Access to banking facilities for financial transactions.
Medical Services:
- On-campus medical clinic for student healthcare.
Transportation Services:
- Transportation services for students to navigate between campuses and facilities.
Outdoor Workshops and Exhibitions:
- Opportunities for students to participate in workshops and exhibitions.
Student Accommodation and Dorms:
- On-campus accommodation options for students.
Student Life and Campus Experience:
AASTMT provides a vibrant and engaging campus experience for its students. Key aspects include:
Music Concerts:
- Performances by famous artists.
Academic Competitions:
- Opportunities to participate in academic competitions across various disciplines.
Seminars and Workshops:
- A diverse selection of seminars and workshops to enhance knowledge and skills.
Acting & Performing Arts:
- Opportunities for students to explore their talents in acting and performing arts.
Cultural Activities:
- A variety of fun and cultural activities to enrich student life.
Key Reasons to Study There:
AASTMT offers several advantages and unique aspects that make it an attractive choice for students:
Maritime Sector Focus:
- Strong emphasis on maritime education and training.
Programs Diversity:
- A wide range of academic programs across various disciplines.
Practical Training:
- Opportunities for practical training both locally and internationally.
Professors & Faculty Members:
- Experienced and qualified faculty members.
Extensive Library Network:
- Access to 11+ libraries across campuses.
International Cooperations:
- Partnerships with 51+ international institutions.
Multiple Campuses:
- 8+ campuses across Egypt.
Entrepreneurship Focus:
- Dedicated center for entrepreneurship development.
Academic Programs:
AASTMT offers a comprehensive range of academic programs, including:
Undergraduate Studies:
- Programs in maritime transport, technology, engineering, and other related fields.
Postgraduate Studies:
- Master's and PhD programs in various specializations.
Professional Certificates:
- Specialized certificates in areas like freight forwarding, supply chain management, and maritime safety.
