Essentials in Strategy

Program Overview

Essentials in Strategy is a 100% online, self-paced program designed to equip professionals with strategic skills for analyzing, evaluating, and contributing to organizational strategy. The 10-module program covers key strategic concepts, including success definition, strategy formulation, value proposition, and strategy implementation. Led by Vlerick Business School professors, it includes videos, exercises, quizzes, and case studies and is suitable for professionals of all functions seeking to enhance their strategic decision-making abilities.

Program Outline

Degree Overview:

Essentials in Strategy is a 100% online, self-paced program designed to help participants understand key strategic concepts and make strategic choices. The program aims to equip participants with the ability to analyze their organization's current strategy, evaluate projects and actions against it, and contribute to their organization's overall strategic direction. It focuses on developing a winning strategy by defining success, understanding the strategy formulation framework, and learning how to align business operations with the value proposition. The program emphasizes the importance of a strong strategy in a competitive business environment for anticipating and preparing for future challenges. It promises to provide participants with the skills and confidence to engage in strategic discussions with colleagues. The program takes approximately 10-12 hours to complete and can be spread over a maximum of three months. Group registrations are also possible.

Outline:

The program consists of 10 modules:

• Module 1: Introduction to the world of strategy: This module covers the impact of a strong strategy, analysis of an organization's existing strategy, and the differences between corporate- and business-level strategy.
• Module 3: Who do we serve?
• : This module explores the third element, focusing on assessing the overall value proposition for customers.

Teaching:

The program is 100% online and self-paced. The teaching methods involve videos, exercises, quizzes, case studies, and real-life examples.

Other:

The program is offered in English and costs €695 (excluding 21% VAT). Previous participants have come from various companies. The program is available starting anytime and can be completed within 10-12 hours, spread over a maximum of three months. The program is designed to help participants develop strategic skills and build competitive advantage for their organizations. There are upcoming info sessions available.