BSc Business and Management (Entrepreneurship and Innovation) with Placement Year
Program Overview
This four-year BSc Business and Management (Entrepreneurship and Innovation) with Placement Year degree combines management principles with entrepreneurial thinking. Students gain practical skills in opportunity recognition, financing, and business development through an integrated placement year. The program also covers core business disciplines, enabling graduates to become successful entrepreneurs in the rapidly evolving business landscape.
Program Outline
Degree Overview:
Develop the skills to become a successful entrepreneur in the rapidly changing world of business – and gain valuable real-world experience – with our BSc Business and Management (Entrepreneurship and Innovation) with Placement Year degree. This four-year programme, taught by experts from Henley Business School, combines the rigour of a management degree with the creative spirit of entrepreneurship. You’ll gain the expertise to embark on your own business venture, with modules covering opportunity recognition and evaluation, financing, “growth-hacking”, and resource management. An integrated Placement Year provides a fantastic opportunity to put your skills into practice in preparation for your future career. Your studies will provide: a solid foundation in business, marketing, and entrepreneurial finance practical entrepreneurial techniques, including lean start-up, business model generation, and design thinking hands-on experience in business development and sales the ability to manage and direct yourself as an entrepreneur the opportunity to create a business idea through the Entrepreneurial Project module. In your final year, you will also have the option to run your own business with support and mentorship from the Henley Centre for Entrepreneurship. Throughout your degree, you will also study the core disciplines that underpin business – including economics, psychology and sociology – and explore theories and concepts such as: international strategy organisational behaviour operations data analytics human resource management accounting. You’ll learn through a combination of lectures, seminars, practical workshops, and self-guided study. This will provide the opportunity to discuss subject materials in an in-depth way with your lecturers and fellow students.
Outline:
Year 1
Compulsory modules Management Debates: Ways of Thinking about Business Examine key ideas and debates in business and management, including the intellectual foundations on which many well-known management frameworks are built. You'll consider business decisions from different academic perspectives and come to recognise the value of competing viewpoints. Business in Practice: Markets, Marketing and Management Explore the concepts that underpin markets, strategy, marketing, operations, organisational behaviour and entrepreneurship -- and gain an understanding of the inter-relationship between them. You'll examine key theories and frameworks, and apply them to current scenarios in the business world. Business in Practice: Accounting for Managers Explore how businesses use accounting information in reporting, internal decision-making and planning. You'll gain an understanding of management accounting and financial accounting, as well as the necessary foundation in accounting to allow you to specialise in your later studies. Business in Practice: Data Analytics Topics will include: types of data, types of distributions (with an emphasis on the normal distribution), using parametric and non-parametric tests to analyse statistical differences, and regression models. You'll also gain experience in using GUI-based tools for analysing data. Developing Professional Excellence Develop the key skills and competencies to thrive in your studies and your career, including communication, business writing and time management skills. You'll also explore careers theories and gain practical skills that can help you with internships, placements or applications for graduate positions.
Year 2
Compulsory modules Building competitive advantage: Business Strategy and Operations Taught in two halves, the first half of this module introduces the concept of competitive advantage, why it's important, and how it can be achieved through business strategies. You'll gain insight into how different functions work together to develop and sustain competitive advantage. Managing work and people: Organisational Behaviour and Human Resource Management Examine the main concepts, principles and practices in the management of work and people in organisations. You'll explore the observable, practical elements of people management, as well as the underlying theories of organisational behaviour and management studies. Social Responsibility in Action Explore the principles of corporate social responsibility, including sustainability, diversity and ethical behaviour. You'll study the United Nations' 17 Sustainable Development Goals, including the "Principles for Responsible Management Education", and apply the knowledge you've gained during your studies to a real-world management problem. Practice of Entrepreneurship This module will introduce you to key concepts of business start-up as you identify and develop a new business opportunity and test your idea through ‘lean start-up' experiments. You’ll gain entrepreneurial management skills such as design thinking, business model creation, and entrepreneurial finance and marketing. Sales and Business Development Learn the characteristics of the sales channel as you explore sales through a practitioner-oriented view. You’ll consider different approaches and sales models, focussing on direct and online sales, and explore the modern concept of sales as a philosophy, culture, process and strategic business development role for companies.
Year 3
Work Placement module Gain relevant work experience to provide practical context for your academic studies and enhance your graduate employability through 12 months of work. You will extend knowledge and learning of your discipline as you begin to identify future career paths and develop competencies such as communication, analysis, commercial awareness and innovation.
Year 4
Compulsory modules Financing for Entrepreneurship Become acquainted with the various forms of financing for entrepreneurship including debt, equity financing, non-for-profit and alternative financing. You will gain an in depth understanding of the entrepreneurial ecosystem approach and develop skills of cost-benefit analysis of a project and a financial appraisal of new ventures. Developing Personal Leadership Gain a comprehensive view on personal leadership development and learn how to plain your own leadership skills strategy. You’ll examine concepts, theories, and evidence needed to develop your understanding and competencies associated with leadership development and demonstrate contextual and self-awareness. Applied Entrepreneurship Working on your own unique business idea, you’ll learn the experienced realities of entrepreneurship and business start up. Whether setting up a company or developing a prototype product or service, you’ll develop practical skills that enable you to be effective in developing your venture and reflecting on personal and business performance. Optional modules Financial Statement Analysis In this module, you’ll develop financial acumen through reading, evaluating and analysing real companies published financial statements as you consider key financial rations and performances. You’ll expand on oral communication skills as you plan and give a presentation that integrates your knowledge and creative ideas. International Marketing Gain an in depth understanding of the complexity and variety of factors playing a role in designing and implementing international marketing programmes. This module will stimulate your critical and independent thinking as you consider topics from theoretical and empirical perspectives and the implications for marketing operations of organisations trading across cultures. Private Equity and Venture Capital Become familiarised with private equity (PE) and venture capital (VC) fund raising and investment processes. You’ll develop an appreciation of the practical aspects of investing by PE and VC firms and understand the dynamics between venture capital investors and the entrepreneur. Information Systems and Digital Business Gain an in depth understanding of the structure and function of information processed and presented by IT systems in organisations. You’ll acquire the ability to plan and develop information system solutions to support digital transformation of organisations with the awareness of social and technological changes and advances. The Dark Side of Marketing Explore the conflicts, controversies and moral challenges in the world of marketing – and challenge the way you think about the subject. You'll examine the effects of marketing on consumers’ physical and mental well-being, as well as the alleged exploitation of vulnerable consumers. This module combines marketing with other subject areas, including science, nutrition and law. Global Ethics for International Management Develop your awareness of global approaches to ethics and gain a critical understanding of the key approaches to ethical theories from different cultures and national contexts. You’ll consider the global issues in relationships between business and society from different ethical perspectives relying on ethical theory and case study. Corporate Strategy Consider the corporate strategies of companies with a single primary line of business to the strategies of multi-business firms. You’ll consider choices related to corporate strategy such as those concerning diversification, vertical integration, acquisitions, and the allocation of resources. As you embark on this module, you’ll develop a sense of what strategists must do to improve firms long-run performance. Project Management In this hands-on module, you'll work on project-based group activities to develop a practical understanding of the tools and techniques used in project management. You'll also explore the core theories that underpin the project management process. Advances in Digital Marketing Cement your knowledge of digital marketing and learn its role in achieving business goals. You’ll learn how to consult organisations of different sizes on the most appropriate digital marketing approaches sing a range of skills and gain practical experience of digital platforms used to implement marketing strategies. Intellectual Property Law Gain an in-depth knowledge on the law of copyright, performers’ rights, trademarks and passing off. You’ll identify and explore rationales of intellectual property protection and learn to assess their practical, day-to-day implementation to understand the interface between legal rules and physical realities. Company Law Discover the fundamental principles of company law in England and Wales as you consider the formation, structure, operation and activities of companies. You’ll consider the regulation of companies and engage deeply with case law, legislation and legal reform. IWP Language Business Evolution Examine time-dependent phenomena in business & management and learn how evolutionary processes can lead to radically different outcomes to those predicted by neoclassical economics. You will consider the impact of time-dependent business phenomena on firm survival, growth, domination, or extinction. Communication and Persuasion in Business Explore effective communication traits in both written and spoken forms.
New UK/Republic of Ireland students:
£9,250
New international students:
£22,350
- UK/Republic of Ireland fee changes UK/Republic of Ireland undergraduate tuition fees are regulated by the UK government. These fees are subject to parliamentary approval and any decision on raising the tuition fees cap for new UK students would require the formal approval of both Houses of Parliament before it becomes law.
EU student fees
With effect from 1 August 2021, new EU students will pay international tuition fees. For exceptions, please read the UK government’s guidance for EU students.
Placement year fees
If you spend a full year on placement, you will only pay 15% of your usual tuition fee for that year.
Additional costs
Some courses will require additional payments for field trips and extra resources. You will also need to budget for your accommodation and living costs.