Program Overview
The Business Intelligence course provides comprehensive knowledge in business intelligence, data analysis, and visualization techniques using tools like Power BI, Tableau, and CARTO.
Program Outline
Degree Overview:
The Business Intelligence course is a program designed to enhance your knowledge of business intelligence, its key strategies, applications, architectures, and technologies that facilitate these processes. It covers all stages of data processing, from ingestion to analysis and visualization. Additionally, you'll gain the skills to automate data professionally, lead business intelligence and digital transformation projects.
Outline:
The course is structured into four modules:
- Module 1: Introduction to Business Intelligence: This module covers the origins of Business Intelligence, the terminology used in businesses, data visualization techniques, and the process of choosing the right visualization methods. It also delves into storytelling and visual perception. It also covers advanced data manipulation with DAX, including measures, columns, tables, data aggregations, and table combinations. It also covers creating maps and dashboards, and publishing and exporting Tableau results.
- Module 4: CARTO: This module covers the fundamentals of CARTO and Location Intelligence, including creating interactive maps, using the map creation interface, applying styles and aggregations, implementing widgets, interactivity, and legends. It also covers publishing and advanced analysis, including adding columns, geographic intersections, radii, and action zones. It features masterclasses with experts, a prestigious faculty of active professionals, and personalized support from a tutor.
Careers:
Upon completion of the course, you'll be equipped to work in various business intelligence roles, including:
- BI Analyst
- Data Analyst
- Data Scientist
- Business Intelligence Project Manager
- Digital Marketing Analyst
- Financial Analyst
- Data Product Manager
- CRM Manager
- Customer Intelligence Analyst
- Data-Driven Decision-Making Consultant
- Human Resources Analyst
- Data Director
- Data Visualization Specialist and Manager
Other:
The course includes two Harvard Business Publishing Education courses:
- Course on Project Management: This course teaches you how to manage projects with business intelligence and make decisions based on risk management.
- Course on Strategic Thinking: This course helps you analyze opportunities and problems from a broader perspective, develop strategic thinking skills, continuously evaluate your organization and industry, and apply knowledge to gain a competitive advantage. You'll receive personalized certificates and digital badges from Harvard upon completion of these courses.
