Máster en Dirección de Procesos Estratégicos

Program Overview

This online Master in Strategic Process Management equips professionals with the skills to plan and execute process optimization strategies. The program combines online learning with in-person workshops and provides students with the latest knowledge in process automation, digital transformation, and sustainability. Graduates are well-prepared for roles in process management, consulting, and leadership, with potential for increased employability, higher salaries, and career advancement.

Program Outline

• Objectives: The program aims to provide students with a solid and up-to-date understanding of process automation, work chain control, innovation, and digital transformation.
Students will learn to develop strategies that address sustainability demands, long-term goals, and resource optimization.
• Program Description: The program combines online learning with five in-person experiences in Madrid, offering a hybrid approach.
Students will learn from top professionals and leading companies in fields like Artificial Intelligence, Blockchain, and Design Thinking.

Outline:

• Structure: The program is structured into two semesters, with a total of 60 ECTS credits.
• Course Schedule: The program runs for 12 months.
• Modules:
• Module 2: Process Discovery - Introducción a Business Process Management (Process Discovery - Introduction to Business Process Management): This module covers the history and concepts of BPM, BPM as a management discipline or methodology, the impact of BPM, generating competitive advantages, concepts and principles of hierarchical models, identifying and evaluating value chains, processes, subprocesses, and activities, and investment and strategic projects.
• Module 4: Process Design (Process Design): This module covers operations management strategy, process design and modeling, defining new processes, quality management and continuous improvement, project management, implementing models, and operations in service companies.
• Module 8: Estrategia empresarial y liderazgo (Business Strategy and Leadership): This module explores the global competitive environment, analyzing key indicators for decision-making, strategic analysis of capabilities with a focus on process improvement as a key lever, corporate strategy, key factors, and implementation tools, competitive strategy in mature markets, product development and innovation as a competitive advantage, and advanced strategies in global markets.
• Module 9: Practicas académicas externas (External Academic Practices): This module involves internships in companies coordinated by the university.
Students apply and experience the knowledge and skills acquired during the master's program, confirming the viability of their actions and competencies in a real environment.
• Module 10: Trabajo fin de máster - TFM (Master's Thesis): This module involves choosing and justifying a topic, project feasibility, building a theoretical framework, objectives, materials and methods, collecting and analyzing preliminary results, discussion, and final considerations of the project.

Assessment:

• Assessment Methods: The program utilizes a variety of assessment methods, including:
• Continuous Assessment:
This involves regular evaluations throughout the program, such as quizzes, assignments, and participation in online discussions.
• Final Exams: These are taken at the end of each semester and cover the material learned throughout the program.
• Master's Thesis: This is a research project that students complete independently and is a significant part of the program's assessment.

Teaching:

• Teaching Methods: The program utilizes a blended learning approach, combining online and in-person components.
• Online Learning: This includes live virtual classes, recorded lectures, interactive exercises, and online discussions.
• In-person Workshops: These are held in Madrid and provide students with hands-on experience and networking opportunities.
• Faculty: The program is taught by experienced professionals and academics with expertise in strategic process management, business analytics, and digital transformation.
• Unique Approaches: The program incorporates a strong focus on practical application and real-world case studies.
Students will work with industry-standard tools and technologies, such as ADONIS, Celonis, and CBOK.

Careers:

• Potential Career Paths: Graduates of the program are well-prepared for a variety of roles in the field of strategic process management, including:
• Director/Manager of Processes
• Process Consultant
• Process Analyst
• Specialist in Process Management
• Head of Continuous Improvement
• Opportunities: The program provides students with the skills and knowledge to lead innovation and development in various industries.
Graduates will be able to optimize processes, improve efficiency, and drive business growth.
• Integrate process management into organizational strategy
• Align business objectives with processes
• Identify options related to strategic processes

Other:

• CELONIS: Students work with real-world cases designed by Celonis, focusing on Process Mining.
• BlendTech Campus: The program incorporates BlendTech Campus, a methodology that combines online and in-person learning to foster innovation and networking.
• Double Degree: Students can specialize their studies and obtain a double degree by combining the Master's program with a related Expert University program.
• Program Benefits: The program offers several benefits, including:
• Increased Employability:
Companies that invest in innovation and supply chain management improvements can see productivity increases of 20-30%, leading to more job opportunities.
• Competitive Advantage: Improved strategic processes enhance competitiveness and long-term success.
• Higher Average Salary: Professionals in the field of Business Process Management earn an average salary of €50,000-€90,000 per year in Spain.
• In-Demand Innovative Profile: Optimized strategic processes foster innovation and new product and service development, creating competitive advantages and business opportunities.