inline-defaultCreated with Sketch.

This website uses cookies to ensure you get the best experience on our website.

Students
Tuition Fee
Start Date
Medium of studying
Duration
Program Facts
Program Details
Degree
Masters
Major
Event Planning | Management | Marketing
Area of study
Business and Administration
Course Language
English
About Program

Program Overview


The University of South Carolina's M.S.E.M. in Sport and Entertainment Management prepares students for leadership roles in the industry. Led by award-winning faculty with industry experience, the program emphasizes theory, practice, and research. Graduates earn an average salary of $108,279 within five to ten years and work in various settings, including professional sports leagues and entertainment corporations.

Program Outline


Degree Overview:

The Sport and Entertainment Management, M.S.E.M. program at the University of South Carolina is designed to prepare students for leadership careers in the sport, entertainment, or venue management industries. It is considered one of the leading programs in the world. The program unites theory and practice at the highest level, with an award-winning faculty who bring their industry expertise into the classroom. The program also emphasizes impactful research.


Teaching:

The program boasts outstanding faculty members with years of experience in the sport, entertainment, and venue industries.


Careers:

  • Potential Careers: Booking Agent, Athletics Administration, Event Promoter, Entertainment Media Expert, eSports Manager, Venue Operator
  • Job Titles of Alumni: Senior Event Marketing Manager, Assistant Ticket Manager, Account Manager, Tour Manager, Program Coordinator, Event Coordinator
  • Average Alumni Salary: Five to 10 years after graduation without additional education: $108,279
  • Workplace Settings: Professional Sports Leagues, College or Professional Sports Programs, Entertainment Corporations, Entertainment and Sports Facilities, Sports Retailing, Footwear and Sports Apparel
  • Employers of Alumni: Cumulus Media, University of South Carolina Athletics Department, National Basketball Association, Beautycounter, Titans Sports Academy, Spectra

Other:

  • Program Highlights:
  • Global Leadership:
  • Be part of one of the best sport and entertainment graduate degree programs in the world.
  • Program Depth: Join a comprehensive program that includes sport management, event management, and venue management.
  • Shared Connections: Benefit from powerful networking opportunities that promote career success and professional growth.
  • Accomplished Academics: Learn from outstanding faculty members who have years of experience in the sport, entertainment, and venue industries.
  • What You’ll Study: Students electing the thesis option complete required courses, a thesis, and electives.
  • Students electing the non-thesis, or professional, option complete required courses, elective course work, and a comprehensive final exam.
  • Building Skills:
  • Event Planning
  • PR and Media Relations
  • Data Analysis
  • Planning and Strategy
  • Legal Knowledge
  • Management
  • Advanced Degrees:
  • Doctorate Sport and Entertainment Management, Ph.D. (College of Hospitality, Retail and Sport Management)
  • Combination Degree | Master's Business Administration and Sport and Entertainment Management, M.B.A. & M.S.E.M.
  • (Darla Moore School of Business, College of Hospitality, Retail and Sport Management)
SHOW MORE
How can I help you today?