Program Overview
IQS Bachelor's Degree in International Business offers a unique four-year program with a focus on multicultural immersion. Students spend two years abroad at universities in France and the UK, earning three European degrees. The curriculum covers all aspects of international business, from marketing to economics, preparing graduates for leadership roles in global environments. The program emphasizes hands-on learning, internships, and a multicultural environment to equip students with the knowledge and skills to succeed in the international business sphere.
Program Outline
Degree Overview:
The IQS Bachelor’s Degree in International Business is a four-year program designed to provide students with a truly international experience. It offers a multidisciplinary curriculum that covers various aspects of international business, including cultural and business realities in three different European countries. Students have the opportunity to spend two full academic years abroad at IÉSEG in France and Sheffield Hallam University in the UK, earning three European degrees. The program prepares students for leadership and management roles in global environments, equipping them with the knowledge and skills to navigate international markets and work effectively in multicultural teams.
Objectives:
- Acquire highly valued knowledge in the world of international business.
- Gain a unique international experience for four years.
- Gain a unique and innovative professional profile with the ability to take on a multitude of job opportunities.
Outline:
Years:
4 academic years
Credits:
240 ECTS credits
Start:
September 2024
Timetable:
Monday to Friday
- 1st and 2nd year: 8:30 am to 2:00 pm
- 3rd and 4th year: 3:00 pm to 9:00 pm
Language:
100% in English or progressively from Spanish to English
International Degree:
Apart from the official IQS degree, students earn a total of three European degrees by spending two years abroad at two universities in the UK and France.
Modules:
First Year:
- Fundamentals of Marketing (6 ECTS)
- Advertising and Public Relations (6 ECTS)
- Innovation and Entrepreneurship (7 ECTS)
- Data Analysis (6 ECTS)
- International Sales Management (3 ECTS)
- Human Resources and Organizational Behaviour (5 ECTS)
- Accounting (3 ECTS)
- Business Economics (3 ECTS)
- Communication Techniques (6 ECTS)
- Social Ethics (6 ECTS)
Second Year:
- Global Economic Environment (6 ECTS)
- Global Digital Economics (3 ECTS)
- Finances (6 ECTS)
- Legal International Environment (3 ECTS)
- Project Management (6 ECTS)
- Foreign Language I (English) (3 ECTS)
- International Trade (3 ECTS)
- Pricing & Sales Promotion (6 ECTS)
- Global Marketing (3 ECTS)
- Market Research (6 ECTS)
- Marketing Planning (3 ECTS)
- Information Management and Customer Relationships (6 ECTS)
Third Year:
- Geopolitics (6 ECTS)
- Country Risk Management (6 ECTS)
- Finance in a Global Economy (6 ECTS)
- Foreign Language II (6 ECTS)
- Business Ethics and Sustainability (6 ECTS)
- Strategy in International Business (6 ECTS)
- Cross Cultural Management (6 ECTS)
- Logistics and International Transport (6 ECTS)
- International Negotiation Skills (6 ECTS)
- Global Talent Management (6 ECTS)
Fourth Year:
- Electives (30 ECTS)
- In-company internship (18 ECTS)
- Final Degree Project (12 ECTS)
Electives:
- Business Culture in Asia (6 credits)
- Business Culture in the USA (6 credits)
- Business Culture in the Middle East, North Africa, and Gulf States (6 credits)
- Business Culture in Central and South Africa (6 credits)
- Business Culture in Latin America (6 credits)
- Business Culture in Europe (6 credits)
- Foreign Language III (6 credits)
Teaching:
- Interactive and applicable to the business world on a global scale.
- Innovative contents offer students the tools to become leaders of the future.
- Primarily hands-on in nature.
- Offers a real immersion in different European business environments thanks to exchanges in France and the United Kingdom.
- Multicultural environment and international teaching staff to experience a 100% international education.
Careers:
- International department manager
- Head of international expansion
- Head of international marketing
- Head of international commerce
- Export manager
- International account manager
- Country manager / Head of subsidiaries abroad
- Analysis and management of international organizations and NGOs
- International controller
- Investment consulting and international projects
Other:
- Students can take advantage of doing in-company internships abroad.
- IQS features a specialized service to advise and help students search and conduct internships thanks to the IQS Career Services department.
- Internships represent an initial contact with the labor market.
- They guide students based on their professional interests.
- They offer a real opportunity to apply the theoretical knowledge and skills acquired.
- They make it possible to find a job.
- They distinguish a graduate’s curriculum vitae.
