Tuition Fee
Start Date
Medium of studying
Duration
12 months
Program Facts
Program Details
Degree
Masters
Major
Marketing | Market Research
Area of study
Business and Administration
Course Language
English
About Program
Program Overview
The "Máster en Neuromárketing" program, offered by IQS Barcelona, provides insights into the application of neuroscience techniques in marketing strategies. It covers various aspects of consumer behavior, including brain responses to stimuli, emotional decision-making, and the influence of neuromarketing on advertising effectiveness. Students will develop skills in utilizing neuromarketing tools and technologies to enhance marketing campaigns and connect with consumers on a deeper level.
Program Outline
Other:
The program is called "Máster en Neuromárketing" and is offered by IQS Barcelona.
SHOW MORE