Category Management

Program Overview

The "Category Management & Plan" program is a 100% online, focused program within the "Strategic Purchasing Management" Master's program. It equips participants with a structured method to analyze purchasing categories and develop efficient management plans. By emphasizing evidence-based decision-making, the program aims to enhance interdepartmental projects led by the purchasing department. Participants will gain the competencies to develop Category Plans, analyze supplier markets, negotiate effectively, and anticipate market changes, leading to career advancement opportunities in purchasing and supply chain management.

Program Outline

Degree Overview:

The program is called "Category Management & Plan | Edición 100% Online" and is a focused program within the "Máster en Dirección de Compras Estratégicas" (Master in Strategic Purchasing Management). It aims to provide participants with a structured method for analyzing key purchasing categories and developing efficient management plans. The program emphasizes evidence-based decision-making, moving away from intuition and time-constrained purchasing practices. It encourages interdepartmental projects led or coordinated by the purchasing department, overcoming internal resistance.

Objectives:

The program aims to develop participants' competencies and skills to:

• Develop a Category Plan for a critical family of purchases within their company.
• Segment purchasing families based on their impact on the business.
• Analyze the supplier market using market intelligence techniques.
• Negotiate with powerful suppliers in complex markets.
• Anticipate environmental changes and the evolution of markets for materials, investments, and services.
• Evaluate risk in the supplier market and establish contingency plans.
• Convince stakeholders to adopt a new approach to category participation.

Outline:

Content:

The program covers the following key areas:

• Supply Market Overview: This module explores the market of the category, including Porter's Five Forces model to understand competitive dynamics, market analysis and environmental evolution, and key market players.
• Category Analysis: This module incorporates constraints and restrictions, including a SWOT analysis of the category and its CAME model, key business drivers, cost of ownership and TCO analysis, and risk management planning.
• Category Management Plan: This module focuses on developing the roadmap for a new way of managing, including category management, supplier panel management, and change management.
• Presentation and Defense of the Plan: This module involves presenting and defending the plan to stakeholders and communicating it internally and externally (supplier markets).

Structure:

The program is delivered in a 100% online synchronous format, with sessions conducted via video conferencing at specific times. It is designed to be compatible with participants' professional and personal schedules.

Course Schedule:

• Start Date: 22/4/2025
• End Date: 19/06/2025
• Duration: 2 months
• Hours: 33
• Price: 2.800€

Individual Modules:

The program is divided into modules, each focusing on a specific aspect of category management. The modules are designed to build upon each other, providing a comprehensive understanding of the subject.

Assessment:

Assessment Methods:

The program utilizes a variety of assessment methods to evaluate participants' learning and progress. These methods may include:

• Project Work: Participants will work on a real-world project related to their company's category management.
This project will allow them to apply the knowledge and skills learned in the program.
• Assignments: Participants may be required to complete assignments throughout the program to demonstrate their understanding of the concepts.

Assessment Criteria:

The assessment criteria will vary depending on the specific assessment method used. However, some general criteria may include:

• Application of Knowledge: Participants should be able to apply their knowledge to real-world situations and solve problems related to category management.
• Communication Skills: Participants should be able to communicate their ideas and findings effectively in written and oral form.

Teaching:

Teaching Methods:

The program utilizes a variety of teaching methods to engage participants and facilitate learning. These methods may include:

• Interactive Lectures: The program will feature interactive lectures delivered by experienced faculty.
• Case Studies: Participants will analyze real-world case studies to apply the concepts learned in the program.
• Group Discussions: Participants will engage in group discussions to share their insights and perspectives.
• Practical Exercises: Participants will complete practical exercises to reinforce their understanding of the concepts.

Faculty:

The program is taught by a team of experienced faculty with expertise in category management. The faculty includes both academics and practitioners, bringing a blend of theoretical knowledge and practical experience to the program.

Unique Approaches:

The program emphasizes a practical and applied approach to category management. Participants will work on real-world projects and case studies, allowing them to apply the concepts learned in the program to their own work.

Careers:

Potential Career Paths:

The program can lead to a variety of career paths in the field of purchasing and supply chain management. Some potential career paths include:

• Category Manager: Responsible for managing a specific category of purchases, developing strategies, and negotiating with suppliers.
• Procurement Analyst: Analyzes purchasing data, identifies cost-saving opportunities, and develops procurement strategies.
• Supply Chain Manager: Oversees the entire supply chain, from sourcing to delivery, ensuring efficient and cost-effective operations.

Opportunities:

The program can open up opportunities for career advancement and increased responsibilities in the field of purchasing and supply chain management.

Outcomes:

Upon completion of the program, participants will be able to:

• Develop and implement effective category management plans.
• Analyze and manage supplier relationships.
• Negotiate effectively with suppliers.
• Identify and mitigate risks in the supply chain.
• Contribute to the strategic goals of their organization.

Other:

The program is part of the "Máster en Dirección de Compras Estratégicas" (Master in Strategic Purchasing Management), which consists of a postgraduate program and independent focused programs. Upon completion of all programs, participants receive the Master's degree. The program is designed to be practical and applicable to real-world situations. Participants will work on a project that will have a direct impact on their professional lives. The program is recognized and prestigious, with a strong reputation among professionals in the field. The program is delivered in a 100% online synchronous format, making it convenient for participants with busy schedules. The program is bonifiable by Fundae (Tripartita), allowing participants to receive financial assistance for their studies. The program is taught by a team of experienced faculty with expertise in category management. The program is designed to help participants develop their leadership skills and influence within their organizations. The program is offered by IQS, a reputable institution with a strong track record in business education.