Event Management

Program Overview

This Event Management program prepares professionals and individuals from related fields to plan, manage, and develop event businesses and projects globally. It features modules in event planning, international event management, and core disciplines like managerial finance and strategic marketing. Graduates may pursue careers in festival management, conference organization, hospitality, and other industry sectors, as well as research, teaching, and consulting.

Program Outline

Outline:

• The course involves six taught modules plus a dissertation in the area of Event Management.
• Event Management Modules:
• Event Planning & Operations Management
• International Event Management
• Dissertation (including Research Methods)
• Core Modules:
• Managerial Finance & Entrepreneurialism
• The Effective Manager
• Emerging Industry Issues
• Strategic Marketing & Digital Commerce

Careers:

• Career paths include management positions in a variety of companies and organisations including festival and sports events, conferences, meetings and exhibitions, corporate and incentives, tourist attractions, hospitality businesses, community development, cultural organisations, cooperative marketing groups, support agencies and local authorities.
• There are also opportunities for graduates in research, teaching and consultancy.

Other:

• This programme is aimed both at professionals currently employed within the event sector and those from complementary backgrounds who wish to enter the event field.
• It is anticipated that graduates of this course will find employment in a wide range of positions within and outside the industry.
• This course aims to equip participants with the necessary expertise to plan and manage, co-ordinate and develop event businesses and projects in Ireland and abroad.
• It is aimed at both professionals currently employed within event related activity and those from related fields.
• This dynamic course encourages interaction between academics and industry practitioners from the national and international event sector.

• EU: €7,400 Total Fee
• Non-EU: €13,500 Total Fee