Program Overview
The MA Fashion Management program at Bath Spa University empowers students to be leaders in sustainable fashion management. It focuses on sustainability, marketing, and leadership, culminating in the Fashion Impact Project where students tackle real-world fashion industry challenges. The program offers accreditation from CIM and DMI and boasts partnerships with international schools. Graduates are prepared for careers in entrepreneurship, policymaking, and NGO roles in the fashion industry.
Program Outline
The program aims to develop both academic and research skills alongside a practical understanding of business, marketing, and communication within the fashion industry. The program emphasizes a sustainable perspective on fashion retail and buying, fashion marketing, and leadership in fashion. It also offers additional accreditation from the Chartered Institute of Marketing (CIM) and the Digital Marketing Institute (DMI). The program's ultimate goal is to empower students to create ambitious fashion projects that contribute to a more sustainable fashion industry.
Outline:
The program is structured over three trimesters, each focusing on different aspects of fashion management:
Trimester 1:
- Introduces students to the fashion community and fosters peer connections.
- Covers key topics such as fashion buying and retail, strategic brand management, and digital marketing.
- Offers connections with partner schools in India, the USA, Namibia, Denmark, and Poland.
Trimester 3:
- Focuses on the Fashion Impact Project, where students conduct research and develop a project that addresses a specific area of the fashion industry.
- Allows students to collect data in the UK or overseas for 3-4 weeks.
- Provides online tutorials and distance learning options for the project.
- Culminates in a fashion symposium where students present their work and celebrate their contributions to the future of fashion.
Course Modules:
The program includes or offers the following modules:
- Entrepreneurship
- Fashion Marketing
- Sustainability
- Strategic Brand Management
- Digital Marketing
- Fashion Leadership
- Fashion Buying and Retail
- Fashion Impact Project
Assessment:
Students are assessed through a variety of methods, including:
- Reports
- Marketing plans
- Portfolios
- Action learning
- Dissertations or projects
Teaching:
The program utilizes a variety of teaching methods, including:
- Lectures
- Seminars
- One-on-one tutorials with personal tutors
Careers:
Graduates of this program are well-suited for a wide range of careers in the business of fashion, including:
- Fashion entrepreneurs
- Policymakers in the fashion industry
- Roles in NGOs (non-government organizations)
Other:
- The program offers fieldwork opportunities and funding for trips and research, including the UK government's Turing Scheme.
- Students have access to the full Adobe Creative Suite through Bath Spa's Adobe Creative Campus.
Tuition Fees 2024 entry Student Annual tuition fee UK full time £8,595 UK part time £4,298 International full time £15,905
Bath Spa University
Overview:
Bath Spa University is a public university located in Bath, England. It is known for its focus on creative and professional subjects, offering a range of undergraduate and postgraduate programs. The university boasts a strong commitment to social inclusion and sustainability, reflected in its numerous awards and recognitions.
Student Life and Campus Experience:
Bath Spa University offers a vibrant campus experience with a strong sense of community. Students can enjoy access to various facilities, including modern teaching spaces, creative technical workshops, and flexible studio spaces. The university also provides opportunities for students to engage in extracurricular activities and events.
Key Reasons to Study There:
*
Strong focus on creative and professional subjects:
Bath Spa University offers a wide range of programs in areas such as art, design, media, music, education, and business. *Commitment to social inclusion and sustainability:
The university has been recognized for its efforts in promoting social inclusion and sustainability, making it an attractive choice for students who value these principles. *Vibrant campus life and strong sense of community:
Students can enjoy a lively campus experience with a supportive and welcoming environment. *Location in Bath:
The university is situated in the beautiful city of Bath, offering students access to a rich cultural heritage and a thriving city center.Other:
Bath Spa University has multiple campuses, including Newton Park, Locksbrook, and BSU London. The university also offers study opportunities through its UK and international partners.
Entry Requirements:
We're generally looking for a good honours degree or equivalent. Some courses also require an interview or the submission of a portfolio of work. The Admissions Team assesses applications individually, but for postgraduate courses we're looking for an IELTS score of between 6.0-7.0 with a minimum of 5.5 in each component (Writing, Listening, Reading and Speaking).
