Program Overview
This program equips students with the skills and expertise to organize and manage sports events at various levels. Graduates acquire knowledge in business, event management, and stakeholder engagement. Career opportunities include employment in sports event organizations, tourism associations, and destination management organizations.
Program Outline
Degree Overview:
Gain the business skills and event management expertise required to organize and market sports events, recruit and motivate volunteers and find sponsors at the corporate, professional or amateur level, in the context of the importance of sporting events in Canadian culture.
Careers:
Find employment organizing sport events at a corporate, amateur or professional level. Tourism associations and destination management organizations realize the potential for attracting sports events to their community, so opportunities exist for graduates with these types of organizations as well.
