Sales Concentration

Program Overview

The Sales concentration at this university equips students with the skills and knowledge necessary for effective sales performance. The 18-credit-hour curriculum includes core courses in professional selling, consultative selling principles, and sales management, along with a variety of elective options. Students who complete this concentration develop strong communication, interpersonal, decision-making, and critical-thinking abilities, preparing them for successful careers in sales.

Program Outline

Degree Overview:

The Sales concentration provides students with the opportunity to develop communication, interpersonal, decision-making, and critical-thinking skills that will enable them to effectively carry out sales functions across a variety of contexts, career paths, and industries. The Sales concentration is specifically designed to develop knowledge and skills in relational and consultative selling.

Outline:

Sales Concentration Curriculum - 18 credit hours

• Core Requirements (9 credit hours)
• MKT 4200 CONSULTATIVE SELLING PRINCIPLES (3 credit hours)
• Electives (select 9 credit hours from courses listed below)
• MKT 4760 SELLING IN AN ENTREPRENEURIAL CONTEXT (3 credit hours)
• MKT 4510 MARKETING INTERNSHIP (3 credit hours)
• MKT 3610 BUSINESS TO BUSINESS MARKETING (3 credit hours)
• MKT 3600 BUSINESS ETHICS (3 credit hours)
• MKT 3350 MARKETING SERVICE PRODUCTS (3 credit hours)
• MKT 3340 CHANNELS OF DISTRIBUTION (3 credit hours)
• MKT 3320 CONSUMER BEHAVIOR (3 credit hours)
• MKT 4000 SPECIAL TOPICS IN MARKETING (3 credit hours)

Sales Secondary BSBA Concentration Curriculum - 12 Credit Hours

• Required Courses (3 credit hours)
• Electives (select 9 credit hours from the courses listed below)
• MKT 4760 SELLING IN AN ENTREPRENEURIAL CONTEXT (3 credit hours)
• MKT 4510 MARKETING INTERNSHIP (3 credit hours)
• MKT 4200 CONSULTATIVE SELLING PRINCIPLES (3 credit hours)
• MKT 3610 BUSINESS TO BUSINESS MARKETING (3 credit hours)
• MKT 3600 BUSINESS ETHICS (3 credit hours)
• MKT 3350 MARKETING SERVICE PRODUCTS (3 credit hours)
• MKT 3340 CHANNELS OF DISTRIBUTION (3 credit hours)
• MKT 3320 CONSUMER BEHAVIOR (3 credit hours)
• MKT 4000 SPECIAL TOPICS IN MARKETING (3 credit hours)

BSBA Degree with Sales Concentration Plan of Study Grid

• Freshman Fall
• ENGL 1150 ENGLISH COMPOSITION I (3 credit hours)
• CMST 1110 PUBLIC SPEAKING (3 credit hours)
• Humanities and Fine Arts with Global Diversity (3 credit hours)
• Social Sciences (3 credit hours)
• Freshman Spring
• ENGL 1160 ENGLISH COMPOSITION II (3 credit hours)
• ECON 2200 PRINCIPLES OF ECONOMICS (MICRO) (3 credit hours)
• Humanities and Fine Arts with US Diversity (3 credit hours)
• Humanities and Fine Arts (3 credit hours)
• Natural/Physical Science (3 credit hours)
• Sophomore Fall
• MKT 3200 BUSINESS COMMUNICATIONS (3 credit hours)
• ACCT 2010 PRINCIPLES OF ACCOUNTING I (3 credit hours)
• ECON 2220 PRINCIPLES OF ECONOMICS (MACRO) (3 credit hours)
• Natural/Physical Science with Laboratory (4 credit hours)
• International Dimension (3 credit hours)
• Sophomore Spring
• ACCT 2020 PRINCIPLES OF ACCOUNTING II (3 credit hours)
• BSAD 2130 PRINCIPLES OF BUSINESS STATISTICS (3 credit hours)
• MKT 3310 PRINCIPLES OF MARKETING (3 credit hours)
• Elective (3 credit hours)
• Junior Fall
• LAWS 3930 BUSINESS LAW FUNDAMENTALS (3 credit hours)
• International Dimension (3 credit hours)
• Elective (3 credit hours)
• Junior Spring
• Sales Elective (3 credit hours)
• Elective (3 credit hours)
• Elective (3 credit hours)
• Senior Fall
• MKT 4200 CONSULTATIVE SELLING PRINCIPLES (3 credit hours)
• Sales Elective (3 credit hours)
• Elective (3 credit hours)
• Elective (3 credit hours)
• Senior Spring
• MGMT 4480 CORPORATE AND BUSINESS STRATEGY (3 credit hours)
• Sales Elective (3 credit hours)
• Elective (3 credit hours)
• Elective (3 credit hours)
• 2 Credit Elective (2 credit hours)

Other:

• Students who are concentrating in Sales must receive a grade of “C+” or better in MKT 3310 and MKT 3100.
• For the Sales Elective requirement, students must choose from an approved list of Sales Elective classes.
(See DegreeWorks for approved options)
• Students may need to adjust the actual sequence of courses based on course availability.
• This plan is not a contract and curriculum is subject to change.
• The minimum number of hours for a UNO undergraduate degree is 120 credit hours.
• In order to graduate on-time (four years for an undergraduate degree), you need to take 30 hours each year.
• General Education courses (Humanities, Social Science & Natural Science) must be from at least two different disciplines.
• For Math, English, Foreign Language, a placement exam may be required.
• Courses within the College of Business require students to obtain a minimum NU GPA of 2.5 or better.
• Students must earn a minimum of 120 credit hours for a BSBA.
42 of those credit hours must be in upper division courses.
• Students must earn a C (2.00) or above in all fundamental academic skills, pre-business, upper division business core, and business concentration courses.
• CBA students must earn a minimum NU GPA of 2.50 and a minimum Business GPA of 2.50.
• If students are earning an accounting concentration or secondary concentration, a minimum upper division accounting GPA of 2.50 is additionally required.