BA in SCPRA Part-Time Online Degree Completion

Program Overview

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This two-year program in Advertising and Public Relations offers a comprehensive curriculum covering media culture, production, writing, and strategy. Students can complete the major in two years or less through online courses and flexible scheduling. The program prepares graduates for careers in advertising, public relations, and related fields.

Program Outline

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Outline:

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Year 1 - AHEAD 1

• CM 101: Introduction to Media Culture
• CM 126: History of Advertising & PR

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Year 1 - AHEAD 2

• CM 102: Introduction to Media Production
• CM 227: Advertising & PR Writing

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Year 1 - AHEAD 3

• CM 230: Digital Publications
• CM 257: Women & Advertising
• CM 357: Studies in Advertising & Public Relations

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Year 1 - AHEAD 4

• CM 258: Social Media Strategy
• CM 301: Advanced Seminar in Comm.

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Year 2 - AHEAD 1

• CM 356: Advertising & PR Campaigns

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Year 2 - AHEAD 2

• CM History/Theory Elective 1
• CM History/Theory Elective 2
• CM Production Elective 1

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Year 2 - AHEAD 3

• CM 397: Senior Project I
• CM Production Elective 2
• CM History/Theory Elective 3

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Year 2 - AHEAD 4

• CM 398: Senior Project 2
• CM Production Elective 3

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Core Curriculum

• CTL 125 [PTOL]
• HI 100/HI 102
• FYWS 125
• MA
• CIT 201 [PTOL]
• ENG 201
• Foundational Core Social Sciences
• CIT 202 [PTOL]
• Foundational Core Science
• Foundational Core Art/Communication
• LAE
• TRS
• PH

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Other:

• Students can complete their major in two years or less by taking online courses during convenient eight-week AHEAD terms.
• Students who bring in transfer credits or choose to take winter or summer courses can complete their major in less than two years.
• In addition to the AHEAD terms, degree completion students may take online courses offered during winter and summer terms.
• A maximum of sixty-six (66) credits may be applied to a baccalaureate degree from a two-year college and a maximum of ninety (90) credits may be applied from a four-year college or university.
• If you’ve already earned 60 credits or more at another institution, Sacred Heart will waive our foundational core, with the exception of CIT 202 Seminar which is required of all students.