Program start date | Application deadline |
2024-06-24 | - |
2024-09-25 | - |
Program Overview
Oregon State University's online Marketing Bachelor's degree equips students with the knowledge and skills to develop and execute innovative marketing strategies. The program emphasizes consumer behavior, market research, and technical marketing skills, preparing graduates for leadership roles in the field. Ranked No. 3 in the nation by U.S. News & World Report, the program offers specializations in consumer insights, marketing and digital communications, marketing management, and professional sales and personal selling.
Program Outline
Degree Overview:
Overview:
The Marketing Bachelor's degree program at Oregon State University provides students with the knowledge and skills necessary to develop and implement forward-thinking business strategies. Students will gain expertise in market research, consumer behavior, and technical marketing skills. The program is offered by Oregon State's AACSB-accredited College of Business and delivered by OSU Ecampus, a national leader in online education.
Objectives:
- Understand consumer behavior and market research
- Develop and implement marketing strategies
- Gain technical marketing skills
- Prepare for leadership roles in marketing
Program Description:
The Marketing Bachelor's degree program is a 180-credit program that can be completed online. The program includes coursework in the following areas:
- Marketing principles
- Consumer behavior
- Market research
- Marketing strategy
- Digital marketing
- Sales and personal selling Students can choose to specialize in one of the following areas:
- Consumer insights
- Marketing and digital communications
- Marketing management
Other:
- The program is ranked No. 3 in the country by U.S. News & World Report in the category of Best Online Bachelor's in Business Programs.
Oregon State University
Overview:
Oregon State University is a public research university with a main campus in Corvallis, Oregon, and additional campuses in Bend and Newport. It is known for its commitment to research, innovation, and community engagement. The university offers a wide range of academic programs and services, and is dedicated to providing students with a transformative educational experience.
Services Offered:
Oregon State University offers a variety of services to its students, including:
Academic advising:
Students can access personalized guidance and support from academic advisors to help them navigate their academic journey.Career services:
The university provides resources and support to help students explore career options, develop their professional skills, and find internships and jobs.Financial aid:
Oregon State offers a variety of financial aid options to help students afford their education, including scholarships, grants, loans, and work-study programs.Student life:
The university provides a vibrant and diverse student life experience with numerous clubs, organizations, and events.Health and wellness services:
Students have access to a range of health and wellness services, including counseling, mental health support, and physical fitness facilities.Student Life and Campus Experience:
Oregon State University offers a rich and diverse campus experience. Students can enjoy:
Beautiful and historic campus:
The Corvallis campus is known for its beautiful architecture, green spaces, and vibrant atmosphere.Active and engaging community:
Corvallis is a lively college town with a strong sense of community, offering a variety of restaurants, shops, and entertainment options.Outdoor recreation opportunities:
The Willamette Valley provides ample opportunities for hiking, biking, kayaking, and other outdoor activities.Strong sense of community:
The university fosters a strong sense of community among its students, faculty, and staff.Key Reasons to Study There:
World-class faculty:
Oregon State University boasts a renowned faculty with expertise in a wide range of fields.Research opportunities:
The university is a leading research institution, offering students opportunities to participate in cutting-edge research projects.Innovative learning environment:
Oregon State is committed to providing students with a dynamic and innovative learning environment.Strong alumni network:
The university has a vast and active alumni network, providing students with valuable connections and career opportunities.Academic Programs:
Oregon State University offers a wide range of undergraduate and graduate programs across various disciplines, including: