Strategic Communication Graduate Certificate
Program Overview
The Strategic Communications graduate certificate program equips professionals with the skills to excel in digital communication. It offers core courses in strategic communication foundations, campaigns, and emerging media, along with elective options in areas such as health, science, and politics. Students can customize their studies with approved external courses and receive guidance from the Associate Dean for Graduate Studies to align their electives with their career aspirations.
Program Outline
The graduate certificate program in Strategic Communications aims to provide individuals with the knowledge, skills, and abilities needed to excel in a digitally-connected communication landscape. The program equips students with essential skills for designing, implementing, and managing strategic communication within various settings, including:
- Entrepreneurs
- Professionals in corporate, non-profit, governmental, and non-governmental organizations
- Scientists and others requiring strategic internal and external communication The curriculum is grounded in the Manship School's recognized expertise in media and public affairs, offering flexibility for focused study in areas of interest like health, science, or politics.
Outline:
Core Courses:
- MC 7042 Foundations of Strategic Communication (3 credit hours)
- MC 7043 Strategic Communication Campaigns (3 credit hours)
- MC 7019 Emerging Media: Theory, Application, & Effects (3 credit hours)
Elective Courses (choose two):
- MC 7018 Legal Problems of the Mass Media (3 credit hours)
- MC 7032 Health and Science Communication (3 credit hours)
- MC 7033 Race & Gender in Political Communication (3 credit hours)
- MC 7040 Crisis Communication (3 credit hours)
- MC 7041 Political Communications Writing (3 credit hours)
- MC 7044 Visual Communication (3 credit hours)
Other:
The Associate Dean for Graduate Studies will advise students on selecting electives that align with their professional goals.
Louisiana State University
Overview:
Louisiana State University (LSU) is a top research university located in Baton Rouge, Louisiana. It is known for its academic excellence, vibrant community, and commitment to serving the state. LSU offers a wide range of undergraduate and graduate programs across various disciplines, including agriculture, art & design, business, engineering, law, and medicine.
Services Offered:
LSU provides a comprehensive range of services to its students, including:
Academic Advising:
The Center for Advising & Counseling offers guidance on academic planning, course selection, and career exploration.Disability Services:
The Disability Services office provides accommodations and support for students with disabilities.Student Health Center:
The Student Health Center offers medical care, mental health services, and wellness programs.Financial Aid & Scholarships:
LSU offers a variety of financial aid options, including scholarships, grants, and loans.Campus Safety:
LSU has a dedicated campus police force and provides resources for student safety and security.Residential Life:
LSU offers a variety of on-campus housing options for students.University Recreation:
The University Recreation department provides opportunities for fitness, recreation, and intramural sports.Campus Dining:
LSU offers a variety of dining options on campus, including restaurants, cafes, and convenience stores.Career Services:
The Olinde Career Center provides resources for career exploration, job searching, and internship opportunities.Student Life and Campus Experience:
LSU offers a vibrant and engaging campus experience with a strong sense of community. Students can participate in a wide range of activities, including:
Student Organizations:
Over 400 student organizations provide opportunities for students to connect with others who share their interests.Greek Life:
LSU has a strong Greek life system with a variety of fraternities and sororities.Student Government:
The Student Government Association represents the interests of students and provides opportunities for leadership development.Campus Events:
LSU hosts a variety of events throughout the year, including concerts, sporting events, and cultural programs.Key Reasons to Study There:
Academic Excellence:
LSU is a top research university with nationally recognized programs in various fields.Research Opportunities:
LSU offers a wide range of research opportunities for students, including undergraduate research.Vibrant Community:
LSU has a strong sense of community and offers a variety of opportunities for students to get involved.Location:
LSU is located in Baton Rouge, a vibrant city with a rich history and culture.Career Preparation:
LSU provides excellent career preparation resources, including career counseling, job fairs, and internship opportunities.Academic Programs:
LSU offers a wide range of academic programs, including:
Undergraduate Programs:
LSU offers over 100 undergraduate majors across various disciplines.Graduate Programs:
LSU offers over 100 graduate programs, including master's degrees, doctoral degrees, and professional degrees.Online Programs:
LSU offers a variety of online degree programs, including bachelor's degrees, master's degrees, and graduate certificates.Other:
LSU is committed to serving the state of Louisiana and has a strong focus on research and economic development. The university has a significant economic impact on the state and is a leader in areas such as agriculture, biomedicine, coastal studies, defense, and energy.
