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Students
Tuition Fee
EUR 6,400
Per course
Start Date
2025-09-01
Medium of studying
Blended
Duration
3 months
Program Facts
Program Details
Degree
Courses
Major
Physical Education | Sports Management | Sports Science
Area of study
Sports
Education type
Blended
Course Language
English
Tuition Fee
Average International Tuition Fee
EUR 6,400
Intakes
Program start dateApplication deadline
2025-09-01-
2025-01-01-
2025-04-01-
About Program

Program Overview


Sports Management

In-person and hybrid

The 3-month programme in Sports Management provides students with an expansive overview and the skills required to succeed in this field of management: From controlling fan-packed stadiums, to single player management and how to manage business in an innovative way. Three main topics will be mastered in this course: sports management, sports marketing and sports event organisation. By its very nature, the world of sports demands attention. Sporting activities invite individuals to participate on various levels – emotional, physical, and intellectual – providing an expressive outlet for an array of the human needs, satisfying the desire to succeed and to interact.


KEY FEATURES OF THE SPORTS MANAGEMENT PROGRAMME:

  • Three intakes per academic year: September, January, April
  • 3-month course + optional Industry Experience / Internship (only where visa permits)
  • One Core module + up to 5 Electives
  • Access to a range of workshops, guest lectures, company visits and interest-based extracurricular activities
  • Compact class sizes taught by industry professionals
  • CV construction and consulting with our experienced Placement Team
  • In-person and hybrid

Course Programme

The course is made up of One Core module and a maximum of 5 elective modules which vary according to the ESE centre. Your core module will explore in depth the role of Sports Management, Sports Marketing and Sports Event organisation. Participants will be able to analyse and evaluate the policies and principles that best promote a customer-focused culture and learn how to successfully manage a team to obtain this objective.


Course Duration: • 3 months
• Optional Industry Experience and Professional Development / Internship may take place only where visa permits and for time to be determined and not to exceed 3 months.


Language of Instruction:
English


Level of Instruction:
While the information you will access in invaluable, this is a non-credit course. Most students have achieved a High-School Diploma or equivalent, yet the participants’ age will typically be from 18-35 yrs old, and the level of the course is determined by the cohorts. Instructors are established professors in their fields an act as a springboard for anyone looking to enter this highly competitive field.


Course Assessment:
This course is assignment-based. You will usually have both a Project and Presentation to complete.


Credits & Recognition
Upon successful completion of the programme, participants will be awarded an ESE Certificate in Sports Management.


ESE's Internship Programme

Upon successful completion of the programme, participants may be eligible for Industry Experience / Internship (only where visa permits) tailored to their profile and career objectives. The ESE Placement department will conduct an assessment to evaluate the individual student’s eligibility and assist them in finding a suitable position.* Regardless of visa status, Career Counseling Services and CV Development are available for all students.


  • Visa regulations permitting

Working in collaboration with more than fifteen hundred leading international companies, including some of FORTUNE’S 100 Best Companies to Work For, the European School of Economics offers one of the most competitive university internship programmes available today.


Industry Placements and Networking

Students may benefit from placement both during and after their studies. Following any pathway at ESE earns students a place in our extensive alumni network – a gateway to opportunity which only begins with enrolment.


Entry Requirements

Entrance to the ESE Short Course programmes requires the Completion of the Online Application form and submission of the following documents to the Admissions Office at the ESE centre of interest:


• Resume / CV (including reference to all previous education)
• Personal Statement if not attached to the application form
• Good command of the English language (IELTS/TOEFL scores are a plus)
• Photocopy of Passport/ ID document
• A photograph (passport-sized)


Maximum Number of Attendees: 25 per term
(In order to provide a unique learning experience with a ratio between Professor to students, no more than 25 students will be admitted into this programme per term)


Programme Fees & Application Deadline

Milan, Rome, Florence and Madrid Campuses
Short Course
Registration: £ 600,00
Tuition: € 6.400,00
Internship (optional): € 1.000,00


London Campus
Short Course
Registration: £ 600,00
Tuition: £ 6.400,00
Internship (optional): £1.000,00


ESE has a rolling admissions system and as such there is no deadline for applications for a particular intake. However, given the limited number of places on the programme, we recommend that you present your application as early as possible.


Scholarships

The scholarship awarded by ESE is a partial deduction from the tuition fee where each student profile is considered individually, based on both the academic merit and need of the applicant. It is therefore important that scholarship applications provide a complete profile of the student’s personal, professional and/or academic merits.


To apply for the ESE Scholarship students must complete the scholarship application form and send it together with the application form and personal documents, including a financial statement.


For more information about the scholarship, please contact the ESE centre of interest.


Program Outline


ESE Sports Management Short Course


Degree Overview:

  • Overview: This 3-month program equips students with the knowledge and skills to succeed in the dynamic field of sports management.
  • The course covers a comprehensive range of topics, from managing large stadiums to individual players and innovative business strategies.
  • Key Features:
  • Three intakes per year: January, April, September.
  • Optional industry experience/internship (visa permitting).
  • Four study modules.
  • Interactive learning through workshops, guest lectures, company visits, and extracurricular activities.
  • Compact class sizes for personalized attention.
  • Objectives:
  • Provide students with a solid foundation in sports management principles and practices.
  • Develop critical skills in sports marketing, event organization, and player management.
  • Equip graduates with the necessary tools and knowledge to pursue successful careers in sports management.

Outline:

  • Course Duration: 3 months + Optional Industry Experience/Internship
  • Language of Instruction: English
  • Level of Instruction: Undergraduate
  • Course Assessment: Group Project and Presentation
  • Credits & Recognition: Participants receive an ESE Certification upon successful completion.

Course Structure:

  • The course is composed of 4 modules (subject to change and may vary across ESE centers).
  • Modules focus on key aspects of sports management:
  • Sports Management principles and practices
  • Sports marketing strategies and techniques
  • Sports event organization and management
  • Player management and development
  • Each module incorporates active learning methods like:
  • Workshops and guest lectures by industry experts
  • Company visits to leading sports organizations

Assessment:

  • The course assessment relies on a group project and presentation, allowing students to demonstrate their understanding and application of learned concepts.

Teaching:

  • Teaching Methods: The course utilizes a variety of engaging teaching methods to cater to diverse learning styles.
  • These include:
  • Interactive lectures
  • Case studies and problem-solving exercises
  • Group discussions and presentations
  • Simulations and role-playing activities
  • Faculty: ESE boasts a team of experienced and qualified faculty members with expertise in various aspects of sports management.
  • They bring real-world experience and industry insights to the classroom, ensuring students receive the most relevant and up-to-date knowledge.
  • Unique Approach: The program fosters an active and collaborative learning environment.
  • Students are encouraged to participate actively, share their perspectives, and learn from each other's experiences. This approach ensures a comprehensive and well-rounded understanding of the subject matter.

Careers:

  • Potential Career Paths: Graduates of the program can pursue diverse and exciting careers in various areas of the sports industry, such as:
  • Sports marketing and communication
  • Event management and organization
  • Player management and development
  • Sports analytics and data science
  • Sports facility and infrastructure management
  • Sports media and journalism
  • Sports sponsorship and partnerships
  • Opportunities: The global sports industry offers numerous opportunities for ambitious and qualified professionals.
  • Graduates can find employment in a wide range of organizations, including:
  • Professional sports clubs and teams
  • Sports governing bodies and federations
  • Sports marketing and media agencies
  • Event management companies
  • Sports technology and innovation startups
  • Sports apparel and equipment manufacturers
  • Outcomes: The Sports Management Short Course equips graduates with the necessary knowledge and skills to succeed in the competitive sports industry.
  • They gain a competitive edge by:
  • Developing a strong professional network through interactions with industry leaders and peers.
  • Building a solid foundation for further studies or professional qualifications in sports management.
  • Gaining practical experience through internship opportunities.
  • Increasing their employability and career prospects within the dynamic and ever-evolving sports industry.

Other:

  • The course focuses on the captivating and dynamic world of sports, exploring the emotional, physical, and intellectual aspects of human engagement in sports.
  • It emphasizes the importance of meeting human needs for success and interaction through sports.
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About University
Masters
Bachelors
Diploma
Foundation
Courses

European School of Economics


Overview:

The European School of Economics (ESE) is a private business school with a global reach. It is fully accredited in the UK and approved by the UK Register of Learning Providers. ESE prides itself on its multicultural and pragmatic approach to education, aiming to mold future leaders and entrepreneurs.


Services Offered:

ESE offers a wide range of academic programs, including:

    Undergraduate Courses:

    BSc (Hons) in Business Administration with specializations in Management, Finance, Marketing, Sports Management, Media and Communications, and Global Political Science. Foundation Diplomas in Tourism and Hospitality and Hospitality Business.

    Postgraduate Courses:

    MSc in Business Management with specializations in Finance and Marketing. MBA in Entrepreneurship & Leadership and MBA in Film Production.

    Short Courses:

    Professional Programmes, Specialised Programmes, Executive Programmes, CTH Hospitality Programmes, and Online Courses. These cover a variety of fields, including Hospitality Management, Sports Management, Events Management, Music Management, Fashion & Luxury Goods Management, Luxury Real Estate, Yacht Management, Innovation in the Age of AI, Film Industry Management, Arts Management, Business of Architecture, International Relations, Football Team Management, Finance, Marketing, Management, Entrepreneurship & Leadership, Diplomacy and Economics, and more.

    International Summer School:

    Offers short courses during the summer months.

Student Life and Campus Experience:

ESE students have the opportunity to study at any of its campuses located in London, Milan, Florence, Rome, and Madrid. This allows for a truly international experience and exposure to diverse cultures. The school also emphasizes practical learning through internships and career services, connecting students with over 1500 leading organizations worldwide.


Key Reasons to Study There:

    International Focus:

    ESE provides a global perspective on business education with campuses across Europe and a focus on international internships.

    Practical Learning:

    The school emphasizes practical skills development through internships and real-world projects.

    Flexible Admissions:

    ESE offers direct entry to its programs and a 90-day grace period for language test scores, making it accessible to a wider range of students.

    Strong Alumni Network:

    ESE boasts a network of successful alumni who are leaders in their respective fields.

    Unique Educational Philosophy:

    ESE's philosophy emphasizes the importance of inner values and ideas in shaping one's destiny, fostering a holistic approach to learning.

Academic Programs:

ESE offers a range of programs in business administration, management, finance, marketing, and other related fields. The school's academic strengths lie in its practical approach to learning, its international focus, and its commitment to developing future leaders.


Other:

Total programs
37
Admission Requirements

Entry Requirements


EU Home Students:

  • Completion of an undergraduate degree from a recognized university, with a minimum GPA of 2.8.
  • A strong personal statement outlining your interest in sports management and your career goals.
  • A resume or CV highlighting your relevant experience and skills.
  • Evidence of English language proficiency, such as IELTS score of 6.5 or equivalent.
  • An interview with the Admissions Committee may be required.

International Overseas Students:

  • Completion of an undergraduate degree from a recognized university, with a minimum GPA of 3.0.
  • A strong personal statement outlining your interest in sports management and your career goals.
  • A resume or CV highlighting your relevant experience and skills.
  • Evidence of English language proficiency, such as IELTS score of 7.0 or equivalent.
  • An interview with the Admissions Committee may be required.
  • A valid passport and visa (if required).

Additional Requirements:

  • In some cases, students without a degree in sports management may be considered for admission if they have significant experience working in the sports industry.
  • Students may be required to submit additional documentation, such as academic transcripts or letters of recommendation.
  • The specific requirements may vary depending on the ESE center and your chosen intake.

Language Proficiency Requirements:

  • The ESE Sports Management Short Course is taught in English.
  • all applicants are required to demonstrate a high level of English proficiency.
  • Applicants from non-English speaking countries must provide evidence of their English language abilities.
  • This can be done by submitting the results of an English language proficiency test, such as IELTS or TOEFL.
  • The minimum English language requirements for the Sports Management Short Course are:
  • IELTS: 6.5 overall, with no band below 6.0
  • TOEFL: 90 overall, with a minimum of 20 in each section
  • Applicants who do not meet the minimum English language requirements may be required to take an English language course before they can start the program.
  • The application deadline for the ESE Sports Management Short Course is rolling.
  • However, we recommend that you submit your application as early as possible, as there are a limited number of places available on the program.
  • The scholarship awarded by ESE is a partial deduction from the tuition fee.
  • Each student profile is considered individually, based on both the academic merit and need of the applicant.
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