International Tourism Management BSc Honours

Program Overview

Middlesex University's International Tourism Management BSc Honours program equips students with business management, communication, and critical thinking skills essential for the tourism industry. The curriculum emphasizes sustainable development, data analysis, and digital technology, preparing graduates for careers in various tourism sectors, including business development, marketing, and project management.

Program Outline

The program aims to equip you with the business management skills needed along with critical problem-solving, team-working, leadership, and time management abilities. You will gain valuable communication and decision-making experience in dynamic international environments. The curriculum includes:

• Business management skills: Learn how to manage tourism businesses in a global context, including problem-solving, team-working, leadership, and time management.
• Communication and decision-making: Develop strong communication and decision-making skills essential for success in the international tourism industry.
• Critical analysis of tourism environment: Learn how to evaluate the social, economic, and environmental impacts of tourism development.
• Data analysis and critical thinking: Develop data analysis and critical thinking skills to interpret and evaluate tourism industry trends and data.

Outline:

Year 1:

• Tourism and Society: Introduces the social context of tourism and develops critical thinking skills.
• Marketing Theory and Practice: Provides an overview of key marketing concepts and their application in tourism organizations.
• The International Tourism Industry: Explores the key sectors, stakeholders, and trends of the tourism industry.
• Opportunities and Resources in Tourism: Examines economic concepts, data analysis, and field research methods.
• Contemporary Tourism Management: Analyzes contemporary tourism management issues and develops creative and entrepreneurial skills.
• Experiential Learning: Conducts independent and collaborative research on tourism destinations.
• Researching People and Places: Develops research skills and methods for investigating tourism industry issues.

Year 2:

• Optional Modules: Students can select from a range of optional modules to personalize their learning experience.

Year 3:

• Creative Marketing in Tourism: Explores brand building strategies and digital marketing techniques in tourism.
• Tourism Policy-Making: Examines contemporary tourism policy issues and planning approaches.
• Optional Modules: Students choose from a variety of optional modules to deepen their knowledge and skills.

Assessment:

Assessments are based on coursework, including presentations, group projects, essays, and case studies.

Teaching:

The program is taught by experienced lecturers with expertise in tourism management and related fields. Teaching methods include lectures, seminars, workshops, field trips, and independent research projects.

Careers:

Graduates of this program can pursue careers in various areas within the tourism industry, including:

• Business development officers
• Graduate trainee managers
• HR executives
• Marketing executives
• Project managers
• Travel consultants
Potential employers include local authorities, tourist boards, airlines, airports, travel agencies, hotels, museums, and events companies.

Other:

• The program is offered full-time and part-time.
• The program includes an optional placement year and opportunities for work-based learning.
• Students have access to state-of-the-art facilities and resources, including a new library and learning center.

Conclusion

The International Tourism Management BSc Honours program at Middlesex University provides students with a comprehensive and engaging education in the field of tourism management. The program combines theoretical knowledge with practical experience, preparing students for successful careers in the global tourism industry.

UK students1 Full-time students: £9,250 Part-time: £77 per taught credit International students2 Full-time students: £16,600 Part-time students: £138 per taught credit