MSc International Sport Management

Program Overview

The MSc International Sport Management program at Heriot-Watt University equips students with the skills and knowledge to excel in the global sports industry. Through a combination of theoretical understanding and practical experience, graduates are prepared for careers in sports management, event management, marketing, and more. The program is taught by industry experts and leading academics, providing students with access to world-class facilities and industry connections.

Program Outline

Degree Overview:

• Designed by industry experts and leading academics in the field of Sport Management.
• Provides students with access to world-class facilities at Oriam - Scotland's Sport Performance Centre.
• Includes an industry work placement.
• Aims to develop well-qualified managers who can combine management and financial skills with a specialist knowledge of sport and its unique structure.
• Provides students with a theoretical understanding and applied skill set in areas such as competitive strategy, leadership, finance, governance, and management in an international sporting context.

Outline:

• Year 1:
• Semester 1:
• Three mandatory courses:
• International Sport Finance and Sustainability
• International Sport Policy and Governance
• Principles of International Sport Management
• One optional course:
• Contemporary Consumers
• Leadership
• Marketing
• Semester 2:
• Three mandatory courses:
• Applied Sport Management
• Professional Practice in Sport Management
• Research Philosophy and Practice
• One optional course:
• Branding and Communications
• Social Media Marketing
• Heritage and Cultural Marketing
• Semester 3:
• Dissertation on a topic within the broad domain of international sports management.

Assessment:

• Assessment methods are likely to include a combination of coursework, exams, and the dissertation.
• The specific assessment methods and criteria will vary depending on the individual modules.

Teaching:

• Taught by industry experts and leading academics in the field of Sport Management.
• Uses a variety of teaching methods, including lectures, seminars, workshops, and guest speakers.
• Provides students with the opportunity to develop their research and analytical skills.

Careers:

• Graduates are well-prepared for careers in national and international sporting organisations.
• Potential career paths include:
• Sports Management
• Event Management
• Marketing
• Sponsorship
• Finance
• Governance
• Media
• The program also provides students with the skills and knowledge necessary to pursue further study or research in the field of Sport Management.

Other:

• The program is eligible for Inter-Campus Transfer.
• Students can apply for sports scholarships.
• The program is located in Edinburgh, Scotland.
• The program is delivered full-time.
• The start date is September.

Tuition fees Status [footnote 1] Full-time Part-time UK £9,152 £4,576 Overseas [footnote 2] £20,376 £10,188 Footnotes Your residency 'status' is usually defined as the country where you have been ordinarily resident for the three years before the start of your course. Overseas includes applications from European Union countries who do not hold Pre-Settled or Settled status in the UK. Read more about the application process for EU nationals.