Business Management (Tourism)

Program Overview

The Business Management (Tourism) degree equips students with the skills and knowledge to succeed in the multi-billion pound travel and tourism industry. Through a combination of practical experience, industry partnerships, and double accreditation from the Chartered Management Institute, graduates are well-prepared for leadership roles in various tourism-related fields. The program emphasizes digital innovation, contemporary issues, and future tourism trends, ensuring students are industry-ready and highly sought-after by potential employers.

Program Outline

Business Management (Tourism)

Degree Overview:

The tourism sector covers everything from hospitality, hotels and visitor attractions to cruises and even space travel. It also involves specialist areas such as HR, understanding consumer behaviour, marketing, data analytics and brochure design. Britain’s travel and tourism industry is worth more than £100 billion. But it is also having to adapt to challenges, including the need for digital innovation. In customer services, for instance, many businesses are now expected to have apps and virtual tours. We will look at some of these technological developments, along with other contemporary issues and future tourism trends. There will also be a field studies trip to apply your knowledge to a real tourism setting. The live briefs will include work with some of Staffordshire’s successful venues, such as the Emma Bridgewater pottery factory and the Wedgwood Museum. And to help give you the edge with employers, we offer double accreditation. It means you’ll get a leadership and management qualification from the Chartered Management Institute (CMI) as well as your degree. All the tutors have vast experience working in a variety of industries and bring their knowledge to the classroom. You’ll graduate industry-ready with flexible and transferable skills. Other options include a more broad-based BSc (Hons) Business Management award or degrees specialising in Events, Sustainability, Human Resource Management, and Innovation and Entrepreneurship.

Course highlights:

• Gain invaluable experience through a live brief with successful Staffordshire-based venues
• Enhance your graduate prospects with double accreditation from the Chartered Management Institute (CMI)
• Develop vital digital skills through innovative approaches to teaching and learning
• Learn from experienced lecturers with current industry knowledge
• Participate in our global opportunities programme through study exchange or volunteering experiences

Outline:

The programme focuses on the practical experience needed to succeed in a tourism career. You will:

• Gain a solid grounding in the principles of business management with modules like 'Globalisation, Tourism and Development' and 'Management Accounting'.
• Develop your understanding of tourism consumer behaviour, marketing, and the visitor economy through modules such as 'Global Visitor Economy' and 'Marketing in the Business Environment'.
• Enhance your practical skills through our unique live brief where you will work with a real-world client to address tourism-related challenges.

Year 1:

• Foundations Of Human Resource Management (20 credits)
• Foundations Of Management (20 credits)
• Global Visitor Economy (20 credits)
• Introduction To Management Accounting (20 credits)
• Managerial Economics (20 credits)
• Marketing In The Business Environment (20 credits)

Year 2:

• Globalisation, Tourism And Development (20 credits)
• Management Accounting (20 credits)
• Managing Equality, Diversity And Inclusion (20 credits)
• Operations Management (20 credits)
• Sustainable Business Development (20 credits)
• Tourism Perspectives (20 credits)

Year 3:

• Authentic Leadership (20 credits)
• Consultancy/Management Project In Specialism (40 credits)
• Contemporary Issues In Tourism And Events (20 credits)
• Data And Decision Making (20 credits)
• Innovative Change Management (20 credits)

Assessment:

The program uses a variety of assessment methods to evaluate student learning, including:

• Coursework and evaluative assignments
• Digital portfolio development
• In-class tests
• Presentations
• Examinations
Most modules incorporate a Tutorial Assessment, accounting for approximately 10% of the overall mark. Your attendance and participation in class directly impact this awarded mark. Feedback is provided within 20 working days following the submission date for coursework assignments. Examination feedback may vary in format, but generic feedback is always provided to students taking written examinations.

Teaching:

The program utilizes a range of teaching methods to cater to different learning styles and facilitate effective knowledge acquisition. Teaching approaches include:

• Lectures
• Tutorials
• Industry visits
• Independent study
Students utilize various resources for engagement, including books, journals, digital databases, social media resource banks, and more. The curriculum encourages students to envision the future landscape of the business world. Small group seminars, typically involving 16-18 students, provide opportunities for discussion and deeper understanding of lecture topics. Additionally, regular meetings with academic mentors are scheduled at least twice a year. Students benefit from studying in first-class learning spaces throughout the course.

Careers:

Graduates from this program possess a broad skillset and practical experience, making them well-prepared for careers in various tourism-related fields. Potential career paths include:

• Leadership positions in marketing, visitor attractions, education, public relations, conference center management, customer service, passenger transport, outdoor activities/education, ski resort management, and the accommodation sector.
• Roles within numerous industries comprising the visitor attraction and resort management sector, including theme parks, zoos, museums, and heritage sites.
• Positions in large employers such as hotels, holiday parks, and other accommodation venues.
• Opportunities to launch their own businesses.
The program also emphasizes developing essential entrepreneurial and business management skills. Graduates are equipped to succeed in diverse employment settings and are highly sought-after by potential employers.

Additional Resources:

• Industry Connections: The program boasts long-standing partnerships with local, national, and international companies.
Students have the chance to visit and gain hands-on experience in tourism within businesses.
• Links to Professional Organisations: The program maintains professional membership with organizations like ATHE, dedicated to promoting the development and recognition of tourism as a subject of study and encouraging excellence in learning, teaching, and research.

Other:

• The program offers an optional international study exchange, allowing students to broaden their horizons and gain valuable global perspectives.
• Through the Staffordshire EDGE award, students can enhance their employability by acquiring additional transferable skills and industry-specific knowledge.

Tuition fees for BSc (Hons)-Full-time Study option UK / Channel Islands International Full-time £9,250 per year of study £16,750 per year of study Tuition fees for BSc (Hons)-Full-time Study option UK / Channel Islands International Full-time £9,250 for your first year subsequent years will be charged at the University standard rate £16,750 for your first year subsequent years will be charged at the University standard rate Tuition fees for BSc (Hons)-Full-time Study option UK / Channel Islands International Full-time £9,250 per year of study £16,750 per year of study UK and Channel Island students: This tuition fee is agreed subject to UK government policy and parliamentary regulation. If the UK government passes appropriate legislation, the fee for subsequent years of study may increase in each academic year.

But this increase will not exceed the rate of inflation as measured by RPIX.

Any change in fees will apply to both new and continuing students. The University will notify students of any change as early as possible. UK and Channel Island students: This tuition fee is agreed subject to UK government policy and parliamentary regulation. If the UK government passes appropriate legislation, the fee for subsequent years of study may increase in each academic year.

But this increase will not exceed the rate of inflation as measured by RPIX.

Any change in fees will apply to both new and continuing students. The University will notify students of any change as early as possible. no repeat years or breaks in study). For students starting their studies from 2019/20 onwards, a discounted fee of no more than 20% of the normal tuition fee will be payable to Staffordshire University for your placement year. UK and Channel Island students: This tuition fee is agreed subject to UK government policy and parliamentary regulation. If the UK government passes appropriate legislation, the fee for subsequent years of study may increase in each academic year.

But this increase will not exceed the rate of inflation as measured by RPIX.

Any change in fees will apply to both new and continuing students. The University will notify students of any change as early as possible. no repeat years or breaks in study).