| Program start date | Application deadline |
| 2024-09-01 | - |
Program Overview
The MSc Digital Marketing & Sales program empowers professionals with the skills to excel in the digital landscape. Its curriculum focuses on adaptability, e-commerce integration, and experiential learning, preparing graduates to become experts in the field. The program's unique approach combines professional skills, academic expertise, and industry connections, enhancing employability and career opportunities.
Program Outline
Degree Overview:
- The MSc Digital Marketing & Sales program equips professionals with the skills to thrive in the dynamic digital landscape.
- adaptability and responsiveness
- e-commerce components
- "experts" in the digital field
- unique approach
Outline:
- technical, design, and digital marketing
- experiential learning
Teaching:
Careers:
- Graduates can pursue careers in various industries and roles, leveraging their acquired skills in digital marketing and sales.
- The program opens opportunities for students to start their own businesses by equipping them with the necessary digital skills.
Other:
- external factors affecting companies
- managing and motivating teams
- comprehensive e-commerce management knowledge
- graphic design
Conclusion:
The MSc Digital Marketing & Sales program offers a comprehensive and market-oriented curriculum that equips students with in-demand skills for success in the digital era. The program emphasizes practical learning, industry collaboration, and career advancement, making it an attractive option for aspiring digital marketing and sales professionals.
KEDGE Business School is a top-tier private, non-profit institution of higher education under contract with the French government, recognised with triple accreditation.
Formed in 2013 from the merger of BEM (formerly ESC Bordeaux) and Euromed Management (formerly ESC Marseille), KEDGE has earned a reputation for excellence, ranking among the top 1% of business schools worldwide with prestigious triple accreditation from AACSB, EQUIS, and AMBA.
Designated as an EESPIG (Public Interest Higher Education Institution), KEDGE is ranked 29th among Europe’s best business schools and 7th in France, according to the December 2023 Financial Times rankings.
KEDGE operates four campuses in France (Paris, Bordeaux, Marseille, and Toulon), four international campuses (two in China and two others), and four associated campuses (Avignon, Bastia, Bayonne, and Mont-de-Marsan). The KEDGE community comprises 15,600 students (28% of whom are international), 220 permanent faculty members (45% international), 329 global academic partners, and a network of over 85,000 alumni worldwide.
KEDGE offers 38 programmes in management, available full-time or through apprenticeships, covering fields such as finance, quality management, real estate, marketing, procurement, international trade, supply chain management, wine, and creative industries. The school also provides bespoke training solutions for businesses on both a national and international scale. KEDGE awards degrees recognised or accredited by the State, ranging from bachelor’s to master’s levels (3 to 6 years of higher education).
Entry Requirements:
EU Home Students:
- Bachelor's degree - 3 years
- Bachelor's degree - 4 years, Validation of Personal and Professional Experience (VAPP)
International Overseas Students:
- Bachelor's degree - 3 years
- Bachelor's degree - 4 years, Validation of Personal and Professional Experience (VAPP)
- High school diploma
Additional Requirements for All Applicants:
- English Language Proficiency:
- Minimum TOEFL score of 80 (internet-based)
- Minimum IELTS score of 6.5
- Minimum Cambridge English Advanced (CAE) score of 176
- Minimum PTE Academic score of 58
- Minimum KEDGE Business School Entry English Test (EET) score of 13
- CV
- Motivation letter
- 2 letters of recommendation
- Academic transcripts
- Proof of identity
- Application fee
Language Proficiency Requirements:
English Language Proficiency:
- Minimum TOEFL score of 80 (internet-based)
- Minimum IELTS score of 6.5
- Minimum Cambridge English Advanced (CAE) score of 176
- Minimum PTE Academic score of 58
- Minimum KEDGE Business School Entry English Test (EET) score of 13
Additional Notes:
- Applicants whose native language is English are exempt from the English language proficiency requirement.
- Applicants are encouraged to submit English language proficiency test scores even if they do not meet the minimum requirement.
- The admissions committee may require additional documentation or interviews in exceptional cases.
