Fashion Business BSc (Hons)

Program Overview

The Fashion Business BSc program at De Montfort University equips students with knowledge and skills in fashion business models, marketing, buying, and data analytics. The program emphasizes sustainability, digital transformation, and responsible business practices. Graduates pursue careers in various areas within the fashion industry, including buying, product development, marketing, and sustainability consultancy.

Program Outline

Outline:

• This Fashion Business BSc program prepares students for future management and leadership roles within the dynamic and ever-changing fashion business environment.
• The program equips students with knowledge and skills in fashion business models and strategies, marketing, buying, data analytics, with digital transformation, sustainability, and responsible business practice being overarching principles.
• Students have access to award-winning facilities, allowing them to experience a hands-on approach to learning about fashion products through textile labs.
• The program offers an option to transfer to the Fashion Buying with Marketing or Merchandising course after the first year.
• The curriculum covers a wide range of topics, including:
• Fashion Consumer and Marketplace
• Fashion Business
• Fashion Lifecycle
• Sustainable Futures
• Business Models and Fashion Management
• Design Innovation and Sustainable Futures
• Fashion Business Analytics
• Fashion Marketing, Communications and Branding
• Fashion Business Solution
• Fashion Enterprise and Innovation
• Major Research Project

Assessment:

• Assessments vary depending on the module and may include:
• Reports
• Presentations
• Digital Portfolios
• Written assignments
• Business plans
• Research projects

Teaching:

• The program employs a variety of teaching methods, including:
• Lectures
• Tutorials
• Seminars
• Group work
• Self-directed study
• The program boasts experienced faculty with expertise in fashion buying, sourcing, sustainability, merchandising, and innovation.
• The teaching approach emphasizes industry relevance and prepares students for real-world challenges.

Careers:

• Graduates of this program pursue careers in various areas within the fashion industry, including:
• Fashion buying
• Product development
• Marketing
• Retail management
• Merchandising
• Sustainability consultancy
• The program boasts partnerships with major fashion brands, providing students with placement opportunities and industry exposure.

2024/25 international tuition:£15,750