BSc (Hons) Creative Media Technology

Program Overview

The BSc (Hons) Creative Media Technology program at the University of Hertfordshire combines creativity and technology, equipping students with skills in digital media, creative coding, and digital imaging art. The program prepares students for careers in the 'Createch' industry, including roles in animation, film, immersive experiences, and AR/VR development. Students benefit from state-of-the-art facilities and work on live assignments related to the creative industries.

Program Outline

This program aims to equip students with the skills, knowledge, and experience needed to succeed in this dynamic industry.

Program Objectives:

• Develop students' creative and technical skills in digital media, creative coding, and digital imaging art.
• Expose students to a range of innovative technologies at the intersection of established media formats (film, TV, animation, web design, games) and emerging formats (AR, VR, casual games, interactive animation, projection mapping, immersive experiences, responsive advertising, immersive installation experiences).
• Prepare students for careers in the 'Createch' industry, including roles in animation, film, immersive experiences, and AR/VR development.

Program Description:

• The program is designed for students who have a passion for technology and creativity and who are interested in developing their skills in a wide range of areas, including design, planning, project management, digital imaging art, creative coding, and the creation of immersive and interactive experiences.
• Students will work on exciting live assignments related to the creative industries and will have the opportunity to exhibit their work in public spaces.
• The program is led by a team of multidisciplinary artists and designers who are experts in their fields.
• Students will have access to state-of-the-art facilities, including photography studios, darkroom facilities, PC and MAC suite computer labs, AR and VR facilities, and a sound stage.

Outline:

Year 1:

• Stories in Time: Creating Media Narratives: This module provides students with a comprehensive understanding of narrative structures and the relevant software and hardware skills used to create engaging and impactful narrative-based creative media.
• Thinking Through Design, Meeting Audiences' Needs: This module covers a range of principles, practices and processes that guide the design of creative media artefacts to ensure they fulfil their intended purpose and meet the needs of their users or audiences.

Year 2:

• Learning Projects: This module allows students to choose three specialist areas in which they develop in-depth skills over the semester.
• Interdisciplinary Project: This module requires students to work in tutor-assigned multidisciplinary groups to realize a substantial output for public exhibition or use.
• Live Briefs and Competitions: This module involves completing live briefs drawn from design competitions or briefs set by an external client.

Year 3:

• BSc Degree Project: This module is delivered over two semesters and involves developing a detailed project proposal and realizing the proposal to produce a degree project.
• Preparing for Professional Practice: This module provides students with the opportunity to explore different emerging creative media sectors, their role in the digital economy, their distribution in the local, national and international contexts, typical earnings and patterns of employment, and to engage with job searching strategies, CV preparations, interview skills training, online portfolios and presence, and networking strategies.
• Creative Media Enquiry: Dissertation or Report: This module allows students to carry out a substantial self-initiated research project that is relevant to their chosen area of specialisation.

Assessment:

• Assessment methods vary depending on the individual module and may include essays, presentations, portfolios, projects, and exams.
• Assessment criteria are aligned with the learning outcomes of each module and are designed to evaluate students' knowledge, understanding, and skills.
• Feedback is provided regularly to help students improve their work.

Teaching:

• The program is taught by a team of experienced and qualified lecturers who are active in their respective fields.
• Teaching methods include lectures, seminars, workshops, tutorials, and individual supervision.
• The program also includes a strong emphasis on practical experience, with students working on live projects and having the opportunity to exhibit their work in public spaces.

Careers:

• The program prepares students for a wide range of careers in the creative industries, including:
• AR/VR developer
• Mobile games designer
• Interactive software engineer
• XR engineer
• Immersive media production manager
• XR project manager
• Graduates of the program have gone on to work for a variety of companies, including:
• Disney
• Framestore
• Framestore
• MPC
• The Mill

Other:

• The program offers an optional sandwich year, which allows students to gain valuable work experience in the creative industries.
• The program also offers an optional study abroad year, which allows students to gain experience living and studying in another country.
• The program is accredited by the British Computer Society (BCS).

Conclusion:

The BSc (Hons) Creative Media Technology program at the University of Hertfordshire provides students with a comprehensive education in the field of 'Createch'. The program is designed to equip students with the skills and knowledge needed to succeed in this rapidly growing industry. Graduates of the program are well-prepared for a variety of careers in the creative industries.

Tuition fees are charged annually. The fees quoted above are for the specified year(s) only. Fees may be higher in future years, for both new and continuing students.

Tuition fees

Study type Fees UK students Full time £9,250 for the 2023/2024 academic year EU students Full time £15,500 for the 2023/2024 academic year International students Full time £15,500 for the 2023/2024 academic year