Media Industries

Program Overview

La Trobe University's Media Industries program immerses students in the diverse world of media, from traditional platforms to modern technologies. Through hands-on production experience, critical analysis, and industry partnerships, students develop skills in media production, research, and communication, preparing them for careers in various media-related fields. The program offers flexible study options and opportunities for global engagement and research involvement.

Program Outline

Degree Overview:

• Overview: This program explores the diverse world of media, from traditional film and television to modern social networks, mobile technologies, and podcasts.
You'll delve into written, visual, and audio media platforms, discover the cultural significance of media, and gain hands-on production experience with professional equipment in industry-standard facilities.
• Objectives:
• Develop critical thinking skills for analyzing and interpreting media content.
• Understand the theoretical frameworks surrounding media production, audience reception, and cultural impact.
• Enhance creative and technical skills for producing compelling media content across various formats.
• Gain practical experience through hands-on projects and participation in La Trobe's student media platform, upstart.

Outline:

• Structure: The media industries program at La Trobe is offered as a major within the Bachelor of Media and Communication or the Bachelor of Arts.
Students can also choose a major or minor in screen, media, and performance within the Bachelor of Arts.
• Media Research: Develop research skills for analyzing media audiences, content, and industries.
• Ethics and Law: Learn about the ethical and legal considerations associated with media production and distribution.
• StudyFlex: This program offers flexible study options through its inclusion in the StudyFlex initiative.
You can choose to study online, on campus, or a combination of both depending on your individual needs and preferences.
• Upstart: This student-led media platform provides opportunities for students to gain valuable hands-on experience in creating and managing media content.

Assessment:

• Assessment Methods: Various methods are used to assess student learning throughout the program, including:
• Assignments:
Essays, research papers, creative projects, and critical analyses of media content.
• Examinations: Written or online exams testing your knowledge and understanding of key concepts.
• Presentations: Individually or in groups, presenting projects, research findings, or critical analyses.
• Portfolio: Compiling your creative work throughout the program to demonstrate your skills and development.
• Assessment Criteria: Your work is assessed based on various criteria, including:
• Critical Thinking and Analysis: Effectively analyzing and evaluating media content, arguments, and ethical issues.
• Communication and Presentation Skills: Effectively communicating your ideas, arguments, and research findings in a clear and well-structured manner.
• Originality and Creativity: Demonstrating your ability to generate original ideas, concepts, and creative media productions.
• Technical Skills: Demonstrating proficiency in the technical skills required for media production in your chosen area of focus.

Teaching:

• Teaching Methods: The program utilizes a blend of teaching methods to cater to different learning styles and foster active engagement:
• Lectures:
Introduce core concepts and provide an overview of key theoretical perspectives.
• Tutorials: Smaller group discussions allowing for in-depth exploration of specific topics and applying theoretical concepts to real-world examples.
• Workshops: Hands-on sessions focused on developing practical skills for media production, such as film making, editing, writing, or graphic design.
• Guest Speakers: Industry professionals sharing their experiences and insights with students.
• Independent Study: Facilitating research and self-directed learning to deepen your understanding and develop individual projects.
• Faculty: The program boasts a team of experienced and passionate academics with expertise in various areas of media studies, production, and research.
These faculty members actively engage in research and industry collaborations, ensuring you receive relevant and up-to-date knowledge.

Careers:

• Career Pathways:
• Producer:
Manage and oversee the production of various media content, including film, television, documentaries, and online media.
• Videographer: Capture high-quality video footage for film, television, documentaries, news, and online media.
• Digital Content Creator: Develop engaging and effective digital content for websites, social media platforms, and digital marketing campaigns.
• Production Coordinator: Organize and manage the logistical aspects of media productions, ensuring projects are completed on time and within budget.
• Camera Operator: Operate cameras for film, television, documentaries, live events, and studio productions.
• Potential Employers: Graduates are well-prepared for diverse careers in media-related industries, including:
• ABC Television
• The Walt Disney Company
• Australian Football League
• United Nations
• Non-Government Organizations
• Advertising Agencies

Other:

• Global Focus: The program incorporates a global perspective on media, exploring media industries, trends, and practices from a worldwide perspective.
• Industry Partnerships: La Trobe has strong links with leading media organizations, offering students internship and networking opportunities, along with guest lectures and industry insights.
• Research Opportunities: Students are encouraged to participate in research projects with faculty members, contributing to ongoing research endeavors and developing expertise in specific areas of interest.