Fashion Communication and Promotion BA (Hons)
Program Overview
Students develop expertise in graphic design, illustration, photography, and marketing strategies, preparing them for careers in fashion styling, brand management, and other industry roles. The program emphasizes hands-on experience, industry collaborations, and a blended learning approach that reflects the dynamic nature of the fashion industry.
Program Outline
Fashion Communication and Promotion BA (Hons)
Degree Overview:
This program focuses on nurturing your creativity and confidence in expressing strong ideas using images and graphics. You'll blend analytical, editorial, and marketing skills across various media, including graphic design, illustration, film, and photography. The program aims to equip you with the expertise and creative strategies that successful fashion businesses use to grab attention. You'll delve into market segmentation, branding, promotional strategies, competitor analysis, and the technical aspects of graphic design, digital content creation, fashion styling, and photography.
Outline:
Year 1:
- Explore fashion trends, marketing, and branding.
- Develop skills in graphic design and illustration using traditional drawing techniques and digital applications.
- Learn the fundamentals of photography.
- Engage in critical and reflective writing exercises.
Year 2:
- Expand your knowledge of campaign strategy techniques, visual merchandising, and film and video as promotional tools.
- Collaborate with students from other courses to explore the interaction between different media.
- Gain experience in digital filmmaking and 3D digital modeling.
- Design and create a 360-degree fashion campaign.
- Enhance your professional network and learn about personal branding and self-promotion.
Year 3:
- Choose an area of study based on your career aspirations and develop a focused body of work.
- Sharpen your technical, creative, and management skills.
- Participate in live projects and competitions.
- Compile a professional portfolio of your work in physical and digital formats.
- Write a research report on a fashion-related topic.
Assessment:
The program relies solely on coursework assessments. You'll be evaluated on your finished work, presentations, written assignments, research, and reflective journal entries.
Teaching:
Norwich University of the Arts utilizes a blended learning approach of on-campus practical sessions, live-streamed digital sessions, and pre-recorded digital materials. This approach reflects the dynamic nature of the creative industries and prepares you for the future. You'll engage in group briefings, tutorials, lectures, workshops, critiques, and seminars.
Careers:
Graduates of this program pursue diverse career paths in the fashion industry, including:
- Fashion stylist
- Style scout
- Trend forecaster
- Visual merchandiser
- Fashion marketer
- Brand strategist
- Social media strategist
- Creative/art director
- Promotion and PR
- PR and event manager
- Fashion writer
- Fashion editor
- Fashion blogger
- Fashion vlogger
- Fashion illustrator The program provides career support through dedicated employability workshops and guidance from the Business and Employability Team.
Other:
- The program offers optional sandwich courses in Creative Professional Development and Creative Computing between years 2 and 3.
- You can choose a four-year option that includes an Integrated Foundation Year to build your skills before entering the main program.
Home
Undergraduate degree (full-time three and four year degree) £9,250
Overseas
Undergraduate degree (full-time three and four year degree) £18,000
Norwich University of the Arts
Overview:
Norwich University of the Arts (NUA) is a public university specializing in art, design, architecture, media, performance, technology, and business management. It is located in Norwich, England, and boasts a campus that blends historic buildings with modern, innovative spaces.
Services Offered:
NUA offers a range of services to its students, including:
Undergraduate and postgraduate degrees:
A wide variety of programs across various creative disciplines.Short courses:
Opportunities for professional development and skill enhancement.Integrated Foundation (Year 0):
A preparatory year for students seeking to enter undergraduate programs.Campus facilities:
Modern studios, workshops, and learning spaces.Accommodation:
On-campus housing options for students.Student support:
Services for academic, personal, and career development.International student support:
Dedicated resources for international students.Fees and funding:
Information on tuition fees and financial aid options.Student Life and Campus Experience:
NUA provides a vibrant and stimulating campus environment where students can:
Engage in creative exchange:
Collaborate with peers and faculty in a supportive atmosphere.Explore a historic and modern campus:
Discover inspiration in the university's unique architectural blend.Benefit from a city full of possibilities:
Immerse themselves in Norwich's creative and diverse culture.Connect with industry professionals:
Gain valuable insights and networking opportunities.Key Reasons to Study There:
Award-winning teaching quality:
Recognized for its high standards of education.Gold-rated Teaching Excellence Framework (TEF):
Demonstrates commitment to excellent teaching and learning.Industry-relevant programs:
Courses designed to equip students with the skills needed for successful careers.Vibrant and supportive community:
A welcoming environment for students to thrive and develop their creative potential.Location in a creative city:
Access to Norwich's rich cultural scene and opportunities for inspiration.Academic Programs:
NUA offers a wide range of undergraduate and postgraduate programs, including:
Undergraduate degrees:
Acting, Animation, Architecture, Business Management, Computer Science, Creative Computing, Creative Technology and Robotics, Design for Publishing, Electronic Music and Sound Production, Esports, Fashion, Fashion Communication and Promotion, Fashion Marketing and Business, Film and Moving Image Production, Fine Art, Games Art and Design, Games Development, Graphic Communication, Graphic Design, Illustration, Interior Design, Marketing, Photography, Psychology, Textile Design, User Experience Design.Postgraduate degrees:
Advertising, Animation, Illustration, Interaction Design, Creative Computing, Games Computing, Data Science and AI in Creative Industries, Service Design, User Experience Design, Architecture, Creative Education, Communication Design, Film, Fine Art, Games, Textile Design.Other:
NUA is committed to research and innovation, supporting inclusive communities and shaping the future of creative industries. It also operates East Gallery, a public art space showcasing exhibitions by renowned artists and designers.
Entry Requirements:
UK/EU Students:
- Typical UK offers:
- GCE A/AS Levels: 3 A-level qualifications at grades BCC (104 UCAS Tariff points) or above.
- BTEC Extended Diploma (QCF or RQF): Distinction, Merit, Merit in an art, design or media related subject.
- BTEC Diploma (QCF or RQF): Distinction , Distinction in an art, design or media related subject.
- T Levels: A T Level in any subject with overall grade Merit or above.
- UAL Extended Diploma: Merit.
- UAL Level 3 Foundation Diploma in Art and Design: Pass.
- UAL Level 4 Foundation Diploma in Art and Design: Pass.
- Foundation Diploma in Art and Design: Pass.
- Access to Higher Education Diploma (Art and Design): Pass.
- International Baccalaureate Diploma: A minimum of 26 points.
International Students:
- Qualification requirements: Norwich University of the Arts accepts qualifications from all over the world.
- English Language Requirements:
- Minimum UKVI approved IELTS exam score of 6.0 overall, with a minimum of 5.5 in each section.
- Equivalent English language qualifications are acceptable, such as IB English language syllabus A or B/English Literature (Grade 4).
- Some alternative English qualifications are also accepted.
- Applicants with non-standard qualifications or lacking formal qualifications may still be considered based on their portfolio, personal statement, and interview performance.
- Conditional offers are likely for students who are currently completing their qualifications.
Language Proficiency Requirements:
For international students, a minimum UKVI approved IELTS exam score of 6.0 overall, with a minimum of 5.5 in each section, is required. Equivalent English language qualifications, such as IB English language syllabus A or B/English Literature (Grade 4), are also acceptable. This information is intended as a guide only and should not be considered as definitive.
