Master in Digital Innovation and Intrapreneurship

Program Overview

The Master's program in Digital Innovation and Intrapreneurship equips students with the knowledge and skills to drive innovation in enterprises, either as in-house game changers or external consultants. Through blended learning, the program covers topics such as entrepreneurial ecosystems, digital business models, disruptive innovation, and research methods. Graduates are prepared for careers in innovation management, product development, and other roles that harness digital technologies to create new opportunities.

Program Outline

Degree Overview:

This Master's program in Digital Innovation and Intrapreneurship is designed for graduates with a Bachelor's degree and at least one year of relevant professional work experience. It aims to equip students with the theoretical knowledge and practical skills needed to lead innovation efforts in enterprises, either as in-house game changers or external consultants. The program focuses on developing entrepreneurial skills and vision, enabling students to implement digital innovation processes in their future workplaces.

Outline:

The program spans 60 ECTS credits and is structured into two semesters:

Semester 1:

• Innovation and Entrepreneurial Ecosystems (5 ECTS): This module explores the dynamics of innovation ecosystems, examining the interplay of various actors and factors that drive innovation.
• Entre- and Intrapreneurship (5 ECTS): This module delves into the principles and practices of both entrepreneurship and intrapreneurship, equipping students with the skills to identify and capitalize on opportunities within existing organizations.
• Digital Business Models (5 ECTS): This module focuses on the development and implementation of digital business models, covering topics such as online platforms, digital marketing, and e-commerce strategies.
• Disruptive Innovation (5 ECTS): This module examines the concept of disruptive innovation, exploring how new technologies and business models can challenge established industries and create new markets.
• Hybrid Project Management in Digital Transformation (5 ECTS): This module explores the application of project management methodologies in the context of digital transformation, emphasizing agile and collaborative approaches.
• Advanced Research Methods (5 ECTS): This module equips students with advanced research skills, enabling them to conduct independent research and analyze complex data sets.

Semester 2:

• Seminar: Current Topics of Innovation and Entrepreneurship (5 ECTS): This seminar provides a platform for in-depth discussions on current trends and challenges in innovation and entrepreneurship, fostering critical thinking and knowledge exchange.
• Elective A (10 ECTS): Students choose one elective module from a range of options, allowing them to specialize in areas aligned with their career aspirations.
• Master Thesis and Colloquium (15 ECTS): This module culminates in the completion of a Master's thesis, a research-based project that demonstrates the student's ability to apply their knowledge and skills to a specific topic.

Electives Overview:

Students can choose from the following elective modules:

• Start Up Lab (10 ECTS): This module provides hands-on experience in developing and launching a startup, covering aspects such as business planning, fundraising, and market validation.
• Artificial Intelligence (10 ECTS): This module explores the fundamentals of artificial intelligence, covering topics such as machine learning, deep learning, and natural language processing.
• IT Project and Architecture Management (10 ECTS): This module explores the principles and practices of managing complex IT projects, covering topics such as project planning, risk management, and quality assurance.
• Corporate Finance and Investment (10 ECTS): This module provides an in-depth understanding of corporate finance principles, covering topics such as financial analysis, investment decisions, and capital budgeting.
• Consumer Behavior and Brand Management (10 ECTS): This module examines consumer behavior and its implications for brand management, covering topics such as market research, customer segmentation, and brand positioning.
• Leadership and Change (10 ECTS): This module explores the principles of effective leadership, focusing on leading change initiatives and fostering a culture of innovation.
• Performance Management (10 ECTS): This module examines the principles and practices of performance management, covering topics such as goal setting, performance evaluation, and talent development.
• Product Development and Design Thinking (10 ECTS): This module explores the principles of design thinking, applying them to the process of product development, from ideation to prototyping and testing.
• Agile Start Up Methods (10 ECTS): This module introduces students to agile methodologies for startup development, emphasizing iterative development, customer feedback, and rapid experimentation.

Assessment:

The program utilizes a variety of assessment methods, including:

• End-of-module exams: These exams assess students' understanding of the core concepts and theories covered in each module.
• Assignments: These assignments require students to apply their knowledge and skills to real-world scenarios, demonstrating their ability to analyze, synthesize, and communicate their findings.
• Master's thesis: The thesis is a research-based project that allows students to delve deeper into a specific topic of interest, demonstrating their ability to conduct independent research and contribute to the field.

Teaching:

The program employs a blended learning approach, combining online learning with live tutorials and interactive sessions. Students have access to:

• Online learning platform: This platform provides access to course materials, interactive exercises, and assessments.
• Live tutorials: These sessions provide opportunities for students to interact with instructors and fellow students, ask questions, and receive feedback.
• AI-powered tutor: Syntea, IU's AI-powered tutor, is available 24/7 to guide students through their courses and prepare them for exams.

Careers:

Upon completion of the program, graduates are well-prepared for a variety of career paths in the field of digital innovation and intrapreneurship, including:

• Project Management Innovation: Leading product development and marketing initiatives, bridging the gap between design ideas, practicality, and market demand.
• Innovation Specialist: Analyzing, designing, and implementing new product prototypes or service beta runs, overseeing quality assurance tests, and analyzing user feedback.
• Innovation & Application Development Manager: Initiating and leading product and service development projects, providing technical and customer support, and working closely with sales and development teams.

Other:

• The program includes an AI prompt engineering course, focusing on the effective use of tools like ChatGPT in everyday life, work, and studies.
• The program emphasizes the importance of practical application and real-world experience, preparing students for successful careers in the field.

Tuition FeesStarting from € 415 (US$ 449) per month

• based on the exchange rate from 31.07.2024 12:00 AM (CEST)
Online application No application fees