| Program start date | Application deadline |
| 2024-09-01 | - |
| 2025-09-01 | - |
Program Overview
The Business and Marketing with Foundation Year (BA Hons) program at Leeds Trinity University is a four-year program that equips students with the knowledge and skills to succeed in the competitive business and marketing industry. The program combines theoretical knowledge with practical experience, providing students with a solid foundation for their careers. Graduates are highly sought after by employers and have a wide range of career opportunities available to them.
Program Outline
Business and Marketing with Foundation Year (BA Hons) at Leeds Trinity University: An In-Depth Analysis
This comprehensive analysis delves into the Business and Marketing with Foundation Year (BA Hons) program at Leeds Trinity University, covering every aspect in detail.
Degree Overview:
Objectives:
- Equip students with the knowledge and skills necessary to cut through the noise and reach consumers effectively.
- Develop understanding of essential business and marketing principles.
- Combine theoretical knowledge with current case studies and real-life examples.
- Enhance employability through professional skills development and industry connections.
Program Description:
- A four-year program featuring an initial Foundation Year followed by three years of undergraduate study.
- The Foundation Year focuses on developing academic skills, introducing key business and marketing concepts, and preparing students for the rigors of university-level learning.
- Subsequent years delve deeper into business and marketing theories, encompassing topics like market research, competitor analysis, marketing communications, and digital strategies.
- Students gain analytical and research skills while strengthening crucial soft skills like collaboration and effective presentation.
- Regular guest speaker sessions provide valuable networking opportunities with industry professionals.
Outline:
Foundation Year:
- Modules:
- Academic Skills and Studying with Confidence
- Project
- Introduction to Business Operations and Management
- Starting a Business and Fundamentals of Marketing
Years 1-3:
- Modules:
- Year 1:
- Principles of Accounting and Finance
- People and Organisations
- Marketing Fundamentals
- Globalisation and Social Justice
- Year 2:
- Professional Development and Placement
- Global Business Environment
- Business Research and Analytics
- Integrated Marketing Communications
- Year 3:
- Strategic Marketing
- Professional Learning and Practice
- Option Modules (choose two):
- International Marketing
- Creative Entrepreneurship and Innovation
- Contemporary Issues in Sustainability
- Project Management
- Research Project
Assessment:
Assessment methods vary across modules and may include:
- Essays and reports
- Examinations
- Presentations
- Individual and group projects
- Case studies
- Portfolios
Teaching:
- Emphasis on active learning, with lectures, seminars, workshops, tutorials, and group discussions.
- Experienced lecturers with industry backgrounds provide real-world insights.
- Strong focus on student engagement and participation.
- Access to diverse learning resources, including online materials and the library.
Careers:
Potential Career Paths:
- Marketing Manager
- Brand Manager
- Digital Marketing Specialist
- Market Research Analyst
- Business Development Manager
- Entrepreneur
Career Support:
- Support from the University's Careers and Placements team, including:
- CV and interview preparation workshops
- Job search guidance
- Access to graduate opportunities
- Professional networking events
Other:
- Opportunities for professional work placements in various industries and organizations.
- International study options available.
- The program provides a solid foundation for further postgraduate study in business and related fields.
Additional Notes:
- The program is accredited by the Chartered Institute of Marketing (CIM), offering exemptions for certain modules.
- Graduates can claim exemptions from up to four CIMA professional examinations.
If you require further information or clarification, please feel free to ask.
Tuition fees cost £9,250 a year for this course in 2024/2025. Part-time tuition fees will be prorated accordingly to the number of credits you're studying. Depending on government policy, tuition fees may change in future years. Tuition fees for 2025/26 entry will be set in summer 2024. Living costs, e.g. accommodation, travel, food, will also need to be taken into consideration. Leeds Trinity offers a range of bursaries and scholarships to help support students while you study.
