Program Overview
The Bachelor of Arts in Business Administration with a concentration in Entrepreneurship and Innovation equips students with a comprehensive understanding of business principles and specialized knowledge in entrepreneurship and innovation. The program emphasizes critical thinking, problem-solving, and communication skills, preparing graduates for careers in various fields, including entrepreneurship, innovation management, and consulting. Through a structured curriculum, diverse course offerings, and practical experiences, the program aims to develop ethical and sustainable leaders in a changing multicultural environment.
Program Outline
Degree Overview:
Program Aims:
The Bachelor of Arts in Business Administration with a concentration in Entrepreneurship and Innovation (BBA) aims to equip students with a solid foundation in all areas of Business Administration and specialized knowledge in Entrepreneurship and Innovation. It also aims to develop students individually and academically, preparing them to work ethically in a changing multicultural environment. The program's general objectives include:
- Presenting and explaining main theoretical concepts in key business areas.
- Demonstrating how to apply this knowledge to solve business problems.
- Providing tools and experience in working in multicultural teams.
- Training students in leading ethically and sustainably in a constantly changing environment.
- Offering tools and practice in analyzing business-related data.
- Enhancing critical thinking for improved strategic decision-making.
- Developing students' writing skills in relation to business.
- Cultivating students' presentation skills.
Concentration Aims:
The concentration in Entrepreneurship and Innovation aims to provide specialization in the area of Entrepreneurship and Innovation. The concentration's main objectives are:
- Providing the skills and competencies necessary to become a creative and innovative entrepreneur.
- Explaining how a business plan can help develop a new product idea.
- Providing an overview of the steps in the design and successful operation of a new business.
- Engaging with case material in a stimulating learning environment.
Outline:
Semester Breakdown:
The program is divided into 8 semesters, with each semester comprising a set of specific courses. The semester breakdown is provided in the original text and is replicated here:
Semester 1:
- ACCT-110: Accounting I
- ECON-261: Principles of Microeconomics
- MATH-105: Intermediate Algebra
- MIS-151: Business Software Applications
- ENGL-101: English Composition
Semester 2:
- ACCT-111: Accounting II
- MATH-221: Statistics I
- ECON-262: Principles of Macroeconomics
- MIS-220: Technologies for the Social Web
- COMM-200: Business and Professional Communication
Semester 3:
- MGT-281: Introduction to Management
- ACCT-211: Managerial Accounting
- BADM-230: Business Law
- MATH-321: Statistics II
- BADM-332: Technical Writing and Research
Semester 4:
- MKTG-291: Marketing
- BADM-234: Organizational Behavior
- BADM-121: Business Ethics
- ENTR-150: Introduction to Entrepreneurship
- PSY-110: General Psychology I
Semester 5:
- FIN-266: Managerial Finance
- IMGT-486: Quantitative Methods
- ENTR-200: Creativity
- ENTR-215: Project Management
- SOC-101: Principles of Sociology
Semester 6:
- BADM-431: Research Methods in Business
- ENTR-282: Small Business and Entrepreneurship
- ENTR-300: Social Entrepreneurship
- ENTR-372: Management of Innovation and Technology
- BADM-486: Task-Based Internship
Semester 7:
- BADM-475: Strategy and Business Policy
- ENTR-390: E-Business
- MGT-450: Quality Management
- ENTR-472: Change Management
- PHIL-101: Introduction to Philosophy
Semester 8:
- BADM-439: Senior Simulation in Business
- BADM-450: International Business
- ENTR-435: Business Intelligence
- MIS-450: Digital Transformation Management
- BADM-491B: Special Topics in Business
Course Descriptions:
The program comprises a diverse range of courses covering various business areas and specific topics related to entrepreneurship and innovation. The course descriptions are provided in the original text and can be accessed for further details.
Program Structure:
The BBA program follows a structured curriculum with each semester building upon the previous one. It combines theoretical knowledge with practical applications through case studies, simulations, and real-world projects. The program also emphasizes developing students' critical thinking, problem-solving, and communication skills.
Assessment: Assessment in the program typically involves a combination of a final exam and continuous assessment throughout the semester. Continuous assessment can include mid-term exams, projects, assignments, and class participation. The weight of each component varies depending on the course. Letter grades are assigned based on the combined scores from the final exam and continuous assessment. Students must maintain a minimum cumulative grade point average (CPA) of 2.0 to graduate.
Teaching: The program employs a variety of teaching methods, including lectures, tutorials, workshops, and guest lectures. The faculty comprises experienced professionals with expertise in their respective fields. The program also fosters a collaborative learning environment where students actively participate in discussions and group projects.
Careers: Graduates of the BBA program in Entrepreneurship and Innovation are equipped with the skills and knowledge to pursue careers in various fields, including:
- Entrepreneurship
- Innovation management
- Small business development
- Consulting
- Marketing
- Finance
- Human resources
- Non-profit organizations
- Public sector
Other: The program provides students with opportunities to participate in international exchange programs, internships, and research projects. It also offers various student support services, including academic advising, career counseling, and personal development workshops.
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