| Program start date | Application deadline |
| 2024-09-01 | - |
Program Overview
The Digital Media and Culture MA program at the University of York explores the impact of digital media on our world, equipping students with analytical and research skills to understand its effects on various domains. Through a mix of lectures, seminars, and practical activities, students develop critical thinking, research, and creative-making abilities, preparing them for careers in media, arts, technology, and academia. The program emphasizes independent research, critical analysis, and the integration of theory and practice, providing students with the tools to navigate the evolving digital landscape.
Program Outline
Digital Media and Culture (MA)
Degree Overview:
Overview:
This program explores the increasing influence of digital media and culture on our world, equipping you with the ability to analyze and research its impact and effects.
Objectives:
- Understand the role of media technologies and digital culture in today's world.
- Grasp the meaning of culture and hone critical thinking skills.
- Analyze the impact of digital media across various domains, from politics to the marketplace.
- Conduct independent research and demonstrate research and analysis skills.
- Apply knowledge of digital culture in creative projects, leading to a deeper understanding of the relationship between technology and society.
- Evaluate the effects and consequences of digital media on individuals and communities.
- Gain skills for further academic pursuits or careers in media, arts, creative, technology, research, education, or government sectors.
Description:
The program focuses on developing research, discussion, and critical thinking skills through a mix of lectures, seminars, workshops, practicals, screenings, and masterclasses. You will explore key concepts, applications, operations, and visions of contemporary digital media and culture, gaining the intellectual tools to analyze and address crucial questions about our digital world.
Outline:
Program Content:
- Combines discussion, critique, analysis, creative-making, and critical thinking to delve into the role of digital media and culture.
- Investigates the meaning of culture and sharpens your ability to analyze arguments and present counterarguments.
- Covers all aspects of digital media and culture, from politics to the marketplace.
- Requires an extended independent writing or creative project on a chosen topic, allowing you to showcase research and analytical skills.
- Offers various optional modules to explore the methodologies and subject matter of multiple disciplines.
Modules:
Core Modules:
- Digital Culture: Key Concepts
- Digital Methods
- Digital Life & Objects
Optional Modules:
- Gaming: Industry & Culture
- Human & Machine Creativity
- Leading in the Creative & Cultural Industries
- Social Media, Data & Society
- The Future of Story: Storytelling in the Digital Age
- Understanding Social Media
Dissertation:
- Independent Study Module
- During the summer vacation, you will work on an extended independent writing or creative project.
- The project can be either a 12,000-word dissertation or a media artefact with a 6,000-word reflective report.
Assessment:
Assessment Methods:
- Essays and reflective reports
- Presentations
- Individual research projects
Assessment Criteria:
- Analysis and evaluation of relevant concepts
- Presentation of clear and insightful arguments
- Effective communication and writing skills
- Evidence of independent research and initiative
- Demonstration of critical thinking and engagement
Teaching:
Teaching Methods:
- Seminar discussions
- Collaborative work
- Practical activities
- Masterclasses from industry professionals
- Talks, productions, and festivals
Faculty:
- World-leading academics with research focus in digital media and culture
- Dedicated personal supervisor for academic and university support
Unique Approaches:
- Focus on developing independent research skills
- Emphasis on critical thinking and analysis
- Integration of theory and practice through project work
- Masterclasses with industry professionals providing real-world insights
- Opportunities to attend talks, productions, and festivals to broaden understanding and network with professionals
Careers:
Career Opportunities:
- Academia
- Advertising, marketing, and public relations
- Arts administration
- Digital communications manager
- Digital content producer
- Digital marketing
- Engagement manager
- Film, radio, social media, television, and theatre
- Journalism and broadcasting
- Publishing
- Research, marketing and communications executive
- Social media manager
- Teaching
- Technology, media and creative executive
Transferable Skills Developed:
- Critical analysis, thinking, and evaluation
- Digital research and methodologies
- Project design, planning, and management
- Investigative research
- Collaborative working
- Intellectual independence and independent working
- Communication skills
- Time management and people skills
Other:
- The program aims to graduate individuals equipped to analyze, evaluate, and investigate our digital present and future across communities, society, and even species-wide levels.
- The program is housed within the interdisciplinary School of Arts and Creative Technologies, providing access to specific media expertise across film, television, theatre, interactive media, and music.
- You can choose to study the program full-time over 1 year or part-time over 2 years.
Location:
- The program takes place at the University of York, which boasts a beautiful green campus and is located within easy reach of the city center.
- The program is based in the School of Arts and Creative Technologies on Campus East.
Facilities:
- 200-seat theatre and Black Box: well-equipped theatre, with superb lighting and sound facilities
- Purpose-built computer labs with access to a wide range of interactive media, TV, and theatre equipment for specialist projects
- Access to the Borthwick Institute for Archives, the University Library and Archives, and other local resources
Tuition Fees and Payment Information:
Annual tuition fees for 2024/25 Study modeUK (home)International and EU Full-time (1 year) £10,590£23,900 Part-time (2 years) £5,295£11,950 Students on a Student Visa are not currently permitted to study part-time at York. For courses which are longer than one year, the tuition fees quoted are for the first year of study. UK (home) fees may increase in subsequent years (up to a maximum of 2%). International fees may increase in subsequent years in line with the prevailing Consumer Price Index (CPI) inflation rate (up to a maximum of 10%).
University of York
Overview:
The University of York is a public research university located in York, England. It is a member of the Russell Group, a prestigious group of research-intensive universities in the UK. The university is known for its strong academic reputation, diverse research activities, and vibrant campus life.
Services Offered:
The university provides a wide range of services to its students, including:
Library:
Access to a comprehensive library with extensive resources and study spaces.VLE:
A virtual learning environment for online course materials and communication.e:Vision:
A student portal for accessing information about courses, grades, and other university services.Directory:
A searchable directory for finding contact information for staff and students.Email:
Access to a university email account.Support Services:
A variety of support services are available to students, including academic advising, career counseling, and mental health support.Student Life and Campus Experience:
The University of York offers a vibrant and inclusive campus experience. Students can expect:
Accommodation:
A range of on-campus and off-campus accommodation options.Student Life:
Opportunities to join clubs, societies, and sports teams, as well as participate in various events and activities.Campus Environment:
A safe and welcoming campus environment with green spaces and modern facilities.City of York:
Access to the historic and vibrant city of York, with its rich culture, attractions, and amenities.Key Reasons to Study There:
Academic Excellence:
The university is renowned for its high-quality teaching and research.Research Opportunities:
Students have access to world-leading research facilities and opportunities to engage in research projects.Diverse Community:
The university boasts a diverse and international student body, fostering a welcoming and inclusive environment.Campus Life:
A vibrant and engaging campus life with numerous opportunities for personal and professional development.Location:
Situated in the historic city of York, offering a unique and enriching experience.Academic Programs:
The University of York offers a wide range of undergraduate and postgraduate programs across various disciplines, including:
Undergraduate Courses:
A comprehensive selection of undergraduate programs in arts, humanities, social sciences, sciences, engineering, and more.Postgraduate Taught Courses:
A variety of postgraduate taught programs, including master's degrees and diplomas.Postgraduate Research Courses:
Opportunities for postgraduate research leading to PhD degrees.Entry Requirements
Typical offer:
- Undergraduate degree: 2:1 or equivalent in a related discipline.
- Relevant professional experience will be considered for applicants without a 2:1 degree.
Other international qualifications:
- Equivalent qualifications from your country.
English language requirements:
Minimum requirement:
- IELTS (Academic and Indicator): 6.5, minimum 6.0 in each component
- Cambridge CEFR: B2 First: 176, with 169 in each component
- Oxford ELLT: 7, minimum of 6 in each component
- Duolingo: 120, minimum 105 in all other components
- LanguageCert SELT: B2 with 33/50 in each component
- LanguageCert Academic: 70 with a minimum of 65 in each component
- KITE: 459-494, with 426-458 in all other components
- Skills for English: B2: Merit overall, with Pass with Merit in each component
- PTE Academic: 61, minimum 55 in each component
- TOEFL: 87, minimum of 21 in each component
- Trinity ISE III: Merit in all requirements For more information, see the postgraduate English language requirements.
If you haven't met the English language requirements:
You may be eligible for one of the University of York's pre-sessional English language courses. These courses will provide you with the level of English needed to meet the conditions of your offer. The length of the course you need to take depends on your current English language test scores and how much you need to improve to reach the University's English language requirements. After you've accepted your offer to study at York, the University will confirm which pre-sessional course you should apply to via You@York.
Additional Information
- The University of York defines EU Home Students as students from EU countries, plus Iceland, Liechtenstein, Norway and Switzerland who meet residence requirements.
- International overseas students are defined as students who do not meet the requirements of EU Home Students.
- This information is accurate as of October 26, 2023. Please check the University of York website for the most up-to-date information.
