Program Overview
This undergraduate program in Sales and Marketing provides a comprehensive foundation in marketing and sales principles, with a focus on practical application through written assignments. The program consists of 240 credits across 10 modules at each level, covering topics such as customer service, marketing strategy, and business law. Students benefit from online modules, written assignments, and personalized tutor support via Zoom sessions, preparing them for careers in marketing, sales, and related fields.
Program Outline
Outline:
- Level: Undergraduate (Level 4 and 5)
- Course: Sales and Marketing
- Duration: 240 credits (10 level 4 modules and 10 level 5 modules)
- Assessment: Written assignments
- Course Fees: £2,100 per level or £2,800 for both levels together
- Modules (Level 4): The business environment Customers and customer service Marketing mix Marketing and sales planning IT in business Managing and using marketing Customers and their needs E-marketing communications High performance sales Marketing strategy
- Modules (Level 5): The entrepreneurial manager Organisation structures Practical accounting analysis Business planning and goal setting Politics and business Business law Managing in today's world Performance management Marketing and sales planning Quantitative skills
Assessment:
- Assessment Methods: Written assignments
Teaching:
- Teaching Methods: Online modules and written assignments
- Faculty: Personal tutor support with 1-2-1 Zoom sessions
Careers:
- Potential Career Paths: Marketing, sales, human resources, management, or business consultancy
Tuition Fees and Payment Information:
The fee for enrolling onto the level 4 and level 5 courses together is £2800. Alternatively students can enrol onto a single level (level 4 or 5) for £2100 each. Students can make payment using one of the following methods: Credit or debit card Bank transfer Interest free monthly instalments Paypal Western Union ELCAS funding
