Digital Content Monetization: Distribution, Marketing and Developing Audiences Course
Program Overview
This program delves into the latest models for marketing, distributing, and monetizing digital content. Students explore successful entertainment strategies in new media, digital branding, social media, and crowdfunding. They also examine VR content and its distribution and monetization potential. The program equips students with knowledge of digital distribution and marketing strategies, as well as innovative content production and monetization techniques.
Program Outline
Outline:
- Course Overview: Explore new models of marketing, distribution, and monetizing digital content to ensure it is seen and provides a return on investment.
- Course Objectives:
- - Analyze entertainment success stories in new media content production, digital brand marketing, social media marketing, and crowdfunding, students learn methods and business models to know, find, and build audiences around digital content.
- - Explore VR content and unlock the distribution and monetization opportunities for this new storytelling tool.
- - Students walk away with knowledge of various digital distribution strategies, digital marketing strategies, and innovative ways to produce and monetize content in this digital age.
UCLA Extension
Overview:
UCLA Extension is a renowned continuing education institution affiliated with the University of California, Los Angeles (UCLA). It offers a wide range of courses, certificates, and specializations designed for professional development, career advancement, and personal enrichment.
Services Offered:
UCLA Extension provides a comprehensive suite of services for its students, including:
Courses:
Hundreds of open-enrollment courses are available in various fields of study, delivered online, in-person, or in a hybrid format.Certificates:
Students can earn certificates in specialized areas, demonstrating their expertise and enhancing their career prospects.Specializations:
Short series of courses designed to quickly equip students with in-demand skills and knowledge in focused areas.Student Services:
UCLA Extension offers comprehensive support services, including enrollment assistance, financial aid, scholarships, transcripts, career services, and international student support.Corporate Education:
Custom programs and corporate training solutions are available to meet the professional development needs of organizations.Student Life and Campus Experience:
Key Reasons to Study There:
UCLA Affiliation:
Students benefit from the prestige and reputation of UCLA, a world-class research university.Industry Experts:
Courses are taught by experienced professionals and industry leaders, providing practical and relevant knowledge.Flexible Learning:
UCLA Extension offers a variety of learning formats, including online, in-person, and hybrid options, catering to diverse schedules and preferences.Career Advancement:
Certificates and specializations can enhance career prospects and open doors to new opportunities.Personal Enrichment:
Courses and programs cater to personal interests and provide opportunities for lifelong learning.Academic Programs:
UCLA Extension offers a wide range of academic programs across various fields, including:
Accounting & Finance
Architecture & Interior Design
Business & Management
Communications
Design & Arts
Digital Technology
Education
Engineering
Entertainment
Environmental Studies & Public Policy
Health Care & Counseling
Humanities & Social Sciences
Landscape Architecture & Horticulture
Legal Programs
Real Estate
Sciences & Math
Writing
Other:
UCLA Extension is accredited by the Western Association of Schools and Colleges (WASC), ensuring the quality and rigor of its programs.
Outline:
- Course Overview: Explore new models of marketing, distribution, and monetizing digital content to ensure it is seen and provides a return on investment.
- Course Objectives:
- - Analyze entertainment success stories in new media content production, digital brand marketing, social media marketing, and crowdfunding, students learn methods and business models to know, find, and build audiences around digital content.
- - Explore VR content and unlock the distribution and monetization opportunities for this new storytelling tool.
- - Students walk away with knowledge of various digital distribution strategies, digital marketing strategies, and innovative ways to produce and monetize content in this digital age.
