Tuition Fee
Start Date
Medium of studying
Duration
Program Facts
Program Details
Degree
Courses
Major
Craftsmanship | Handicrafts | Decorative Arts
Area of study
Arts
Course Language
English
About Program
Program Overview
This program provides comprehensive training in major gift fundraising, annual giving strategies, and donor stewardship. It covers prospect management, cultivation, closing, and stewardship, as well as direct mail, crowdfunding, and social media campaigns. The program also emphasizes donor engagement through events and volunteer management.
Program Outline
Outline:
- Major Gift Cycle: Prospect management, cultivation, closing, and stewardship
- Annual Giving and Direct Response Strategies: Direct mail, crowdfunding, and social media campaigns
- Donor Stewardship and Other Forms of Engagement: Events and volunteer management
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