Bachelor of Media and Communication / Bachelor of Business

Program Overview

Swinburne University's Bachelor of Media & Communication/Bachelor of Business double degree equips students with a comprehensive understanding of media, communication, and business principles. The program combines theoretical knowledge with practical experience, preparing graduates for diverse career paths in media, communications, and business sectors. Graduates can pursue roles such as media analysts, communication specialists, market researchers, public relations professionals, business development managers, and entrepreneurs.

Program Outline

Degree overview:

Overview:

The Swinburne University's Bachelor of Media & Communication/ Bachelor of Business double- degree program is intended to equip students with a multifaceted understanding of both the media and communication sectors and the principles of the contemporary business world.

Objectives:

• Develop a comprehensive grasp of media and communication concepts and theories
• Hone skills for the production and dissemination of media content, including digital and social media platforms.
• Cultivate understanding and proficiency in core business functions such as finance, marketing, and management,
• Provide a solid footing for a successful career within various sectors ranging from media and communications to business and beyond

Program description

The program incorporates a blend of theoretical knowledge and practical, hands-on experience, ensuring graduates possess a well-rounded skill set.

• Careers:

Career opportunities

The Bachelor of Media and Communications/ Bachelor of business Double-degree program prepares graduates for a diverse array of career paths in the realms of media communications and business. Graduates will have the option of pursuing roles such as:

• Media analyst
• Communication specialist
• Market researcher
• Public Relations professional
• Business development manager
• Entrepreneur