Program Overview
Walsh University's online BBA in Digital Marketing & Analytics equips students with a comprehensive understanding of marketing principles and digital marketing techniques. Graduates develop proficiency in various marketing functions and gain expertise in executing marketing campaigns across multiple channels. The program prepares students for a wide range of careers in the marketing sector, including Digital Marketing Analyst, Social Media Manager, and Brand Manager.
Program Outline
Degree Overview:
Walsh University's online BBA with a concentration in Digital Marketing & Analytics enhances students' comprehension of marketing's cross-functional areas, which encompass communications, market research, customer behavior, brand management, sales, and production. It delves further into executing marketing tactics across multiple channels. Graduates acquire proficiency in the various functions of a marketer and gain expertise in optimal marketing techniques in the digital era.
Careers:
The BBA in Digital Marketing & Analytics program prepares graduates for a wide range of professional opportunities within the marketing sector, such as Digital Marketing Analyst, Social Media Manager, Content Marketing Specialist, Email Marketing Specialist, Search Engine Optimization (SEO) Specialist, Market Researcher, Brand Manager, and Marketing Consultant.
