Masters in Artificial Intelligence and Analytical Database
| Program start date | Application deadline |
| 2024-03-01 | - |
| 2024-06-01 | - |
| 2024-09-01 | - |
Program Overview
The Master in Artificial Intelligence and Analytical Database program from IHMGS equips students with expertise in AI implementation and data analysis. The curriculum covers AI concepts, data management, Big Data, and Database Management Systems. Graduates will be prepared for careers in AI and data-driven fields, leveraging their skills in digital marketing, e-commerce, and business automation.
Program Outline
Degree Overview:
The Master in Artificial Intelligence and Analytical Database program offered by IHMGS aims to provide students with the necessary skills and knowledge to become experts in AI implementation and data analysis. The comprehensive curriculum covers various aspects of AI and data management, including programming languages, data storage, Big Data projects, data models, and the implementation of Database Management Systems (DBMS).
Outline:
Module 1: Introduction to Artificial Intelligence
- Basic concepts of AI, including characterization, efficiency, and customer application
- Types of AI models based on customer service
- Applications of AI in the socio-economic context, including the impact on the AI industry and digital economy
Module 2: Martech, Big Data, and E-commerce
- Concepts of digital marketing applications in AI
- Martech and its integration with marketing and technological processes
- Impact of the "Data Market" on e-commerce and the traditional economy
Module 3: Digital Marketing
- Strategic fundamentals of digital marketing
- Web metrics dashboard configuration
- Growth hacking techniques
- Digital business metrics and customer-oriented strategies
Module 4: AI Applications in Digital Marketing
- Development and application of AI in digital content management
- Programmatic search engine advertising
- Communication and assistance tools in digital marketing
- Use of marketing automation tools
Module 5: AI and Marketing Automation
- Customer Experience (CX)
- Digital marketing methodology Conversion Funnels
- Implementation of AI in comprehensive automation marketing strategies
- End-to-end solutions for email marketing, product recommendation, and CRM
Module 6: AI Business Case Applied to Business Digital
- Agile methodologies and their application in marketing
- Fundamental project management for soft technology marketing projects
International Hotel Management & Gastronomy School (IHMGS)
Overview:
International Hotel Management & Gastronomy School (IHMGS) is a private educational institution located in Valencia, Spain. It offers a range of study abroad programs in collaboration with the University of Valencia, one of the largest and most prestigious universities in Spain. IHMGS focuses on providing international students with a comprehensive educational experience in various fields, including hospitality, tourism, digital content management, artificial intelligence, and languages.
Services Offered:
IHMGS offers a variety of programs, including:
Masters Programs:
- Artificial Intelligence & Big Data
- Creation, Management and Storage of Digital Contents
- Blockchain and Digital Money
- Tourism, Hospitality and Spanish Culture
Diploma Programs:
- Artificial Intelligence & Big Data
- Creation, Management and Storage of Digital Contents
- Blockchain and Digital Money
- Tourism, Hospitality and Spanish Culture
Language Programs:
- Spanish Language Courses
- English Language Courses
Student Life and Campus Experience:
The context does not provide specific details about student life and campus experience at IHMGS. However, it highlights that Valencia is an ideal city for international students due to its weather, public transport, parks, beaches, cultural activities, and vibrant student community.
Key Reasons to Study There:
Collaboration with University of Valencia:
IHMGS collaborates with the University of Valencia, providing students with access to a prestigious academic institution.Study Abroad Opportunity:
IHMGS offers a unique opportunity for international students to study in Spain and experience European culture.Diverse Program Offerings:
IHMGS provides a wide range of programs in various fields, catering to diverse student interests.Valencia's Location and Amenities:
Valencia is a vibrant city with excellent amenities, making it an ideal location for international students.Academic Programs:
IHMGS offers Masters and Diploma programs in the following areas:
Hospitality & Tourism:
Focuses on the cultural, tourism, and hospitality aspects of Spain.Digital Contents:
Covers the creation, management, and storage of digital content.AI & Analytical:
Explores the field of artificial intelligence and analytical databases.Blockchain & Digital Money:
Delves into the world of blockchain technology, digital currencies, and trading.Other:
Entry Requirements:
- Aimed at young people between 18 and 30 years old that have completed secondary studies or vocational training in a related field, and want to pursue studies in Spain. The access requirements are:
- Having completed studies related to the Computer Sciences sector in their country of origin in a recognized official center (universities or highly qualified institutions).
- Academic gap that does not exceed 5 years.
