3 Years in Business Management (ATHE UK Level 4-5-6)

Program Overview

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This 3-year Business Management program combines practical learning with theoretical knowledge, equipping students with managerial and leadership skills. Through case studies, projects, and internships, students gain a comprehensive understanding of business principles and develop expertise for a successful career in the field. The program offers a specialization pathway in Finance, Operations Management, Managing People, or Sales and Marketing, preparing graduates for diverse career opportunities in business management.

Program Outline

Degree Overview:

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Overview

This 3-year program in Business Management is based on a practical-based model of learning designed to provide students with generalist managerial and leadership skills. Through a combination of case studies, projects, presentations, internships, and industrial visits, students will gain a comprehensive understanding of the field and develop the expertise needed for a successful career in Business Management.

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Objectives

The program aims to equip students with the knowledge, skills, and understanding necessary to:

• Develop a thorough grasp of the core principles and concepts of Business Management.
• Apply theoretical knowledge to practical business scenarios through case studies, projects, and presentations.
• Cultivate effective communication and interpersonal skills essential for success in business.
• Enhance analytical and decision-making abilities to navigate the challenges of the business world effectively.
• Foster an entrepreneurial mindset and the ability to identify opportunities for growth and innovation.

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Outline:

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Program Content and Structure

The program consists of three levels, each building upon the previous one to provide a progressive learning journey.

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Year 1 (ATHE UK Level 4 Extended Diploma in Business and Management)

• The Business Environment
• People in Organizations
• Financial and Management Accounting Techniques for Managers
• Communication Skills for Business
• The Marketing Mix
• Managing Operations
• Entrepreneurship
• Customer Relationship Management

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Year 2 (ATHE UK Level 5 Extended Diploma in Business and Management)

• Business Organizations in a Global Context
• Research Project
• People Management
• Finance for Managers
• Marketing Principles and Practice
• Business Law
• Business Ethics
• Planning a New Business Venture

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Year 3 (ATHE UK Level 6 Extended Diploma in Management)

• Leadership and Management
• Personal Leadership and Management Development
• Managing Quality and Service Delivery
• Research Project

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Individual Modules with Descriptions

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Module 1: The Business Environment

• Explores the internal and external factors that shape the business environment, including economic, social, technological, and political influences.

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Module 2: People in Organizations

• Examines the role of human capital in organizations, focusing on recruitment, selection, training, and motivation.

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Module 3: Financial and Management Accounting Techniques for Managers

• Provides a foundation in financial accounting principles, cost analysis, and budgeting techniques crucial for business decision-making.

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Module 4: Communication Skills for Business

• Develops effective communication skills, both written and verbal, for successful interaction in a business setting.

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Module 5: The Marketing Mix

• Introduces the concepts and strategies of marketing, including product development, pricing, promotion, and distribution.

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Module 6: Managing Operations

• Explores the principles and practices of operations management, encompassing production, inventory control, and quality management.

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Module 7: Entrepreneurship

• Fosters an entrepreneurial mindset and provides insights into starting and managing a new business venture.

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Module 8: Customer Relationship Management

• Examines the strategies and techniques for building and maintaining strong customer relationships.

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Module 9: Business Organizations in a Global Context

• Analyzes the challenges and opportunities of operating businesses in a globalized economy.

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Module 10: Research Project

• Provides an opportunity to conduct an in-depth research project on a chosen business-related topic.

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Module 11: People Management

• Develops advanced people management skills, including employee performance management, conflict resolution, and leadership.

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Module 12: Finance for Managers

• Enhances financial management skills, covering topics such as investment appraisal, risk management, and financial planning.

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Module 13: Marketing Principles and Practice

• Provides a comprehensive understanding of marketing principles and their practical applications in real-world business scenarios.

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Module 14: Business Law

• Introduces the legal framework within which businesses operate, covering areas such as contracts, employment law, and intellectual property.

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Module 15: Business Ethics

• Explores ethical considerations in business decision-making, including corporate social responsibility and sustainability.

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Module 16: Planning a New Business Venture

• Provides a structured approach to developing a business plan for starting a new venture.

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Module 17: Leadership and Management

• Develops advanced leadership and management skills, focusing on strategic planning, team building, and organizational change.

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Module 18: Personal Leadership and Management Development

• Enhances personal leadership qualities, including self-awareness, emotional intelligence, and resilience.

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Module 19: Managing Quality and Service Delivery

• Examines the principles and techniques of quality management and service delivery, emphasizing customer satisfaction and continuous improvement.

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Module 20: Specialization Pathway

• Students can choose to specialize in one of the following pathways:
• Finance
• Operations Management
• Managing People
• Sales and Marketing

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Assessment:

• Continuous assessments throughout the program, including assignments, projects, presentations, and quizzes
• End-of-module examinations to assess understanding of key concepts and theories
• Research Project in the final year to demonstrate research and analytical skills

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Teaching:

• Expert faculty with extensive industry experience
• Interactive lectures, case studies, and group discussions
• Hands-on projects and simulations to provide practical experience
• Guest speakers from various business sectors to share industry insights
• Online learning platform for flexible and accessible learning
• Access to the latest industry resources and research materials

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Careers:

• Graduates of the program are well-prepared for a wide range of rewarding career opportunities in the field of Business Management, including:
• Business Analyst
• Project Manager
• Marketing Manager
• HR Manager
• Operations Manager
• Entrepreneur
• Management Consultant