Bachelor of Global Sport Business Management (International)

Program Overview

This International Dual Degree program combines studies at ECU and the University of Portsmouth, UK, awarding two degrees in Global Sport Business Management and Global Sport Management. Students complete three years at ECU and one year at Portsmouth, gaining international experience and a comprehensive understanding of the sport industry. The program prepares graduates for careers in various sport, recreation, and event organizations worldwide.

Program Outline

Outline:

• Program Content: This International Dual Degree provides you with an opportunity to gain valuable international experience while receiving two degrees - a Bachelor of Global Sport Business Management (International) from ECU and a BSc (Hons) Global Sport Management from the University of Portsmouth in the UK.
• Program Structure: Students will complete 360 credit points (24 units) at ECU in Year 1, 2 and 4 and 120 credit points (6 units) at the University of Portsmouth in the United Kingdom in Year 3.
• Course Schedule:
• Semester 1: Study full-time at Joondalup
• Semester 2: Study full-time at Joondalup
• Individual Modules with Descriptions:
• Year 1
• SBL1600 Business Identity and Protocols (15 credit points):
This module will provide you with a comprehensive understanding of the key concepts and theories that underpin the field of business. You will explore the role of business in society and the global economy, as well as the ethical and legal frameworks that govern business operations.
• SPM1102 Sport and Recreation Leadership and Programming (15 credit points): This module will provide you with a comprehensive overview of the fundamental principles of sport and recreation leadership and programming.
You will learn how to plan, implement, and evaluate sport and recreation programs, as well as how to manage and lead teams in a sport and recreation setting.
• SPM2112 Sport Delivery Systems (15 credit points): This module will introduce you to the various sport delivery systems that operate in Australia and around the world.
You will learn about the different types of sport organizations, their governance structures, and their funding models.
• SBL1300 Business Environments & Markets (15 credit points): This module will provide you with a comprehensive understanding of the external environment in which businesses operate.
You will explore the global, economic, social, and technological factors that affect businesses, as well as the competitive landscape that businesses face.
• TSM2202 Introduction to Event Management (15 credit points): This module will provide you with a comprehensive overview of the fundamentals of event management.
You will learn how to plan, implement, and evaluate events, as well as how to manage and lead teams in an event management setting.
• SPM2111 Sport Organisation Management (15 credit points): This module will provide you with a comprehensive understanding of the key principles of sport organization management.
You will learn how to plan, implement, and evaluate sport organizations, as well as how to manage and lead teams in a sport organization setting.
• Year 2
• SPM2104 Managing Recreation Services and Facilities (15 credit points):
This module will provide you with a comprehensive understanding of the principles and practices of managing recreation services and facilities. You will learn how to plan, implement, and evaluate recreation services and facilities, as well as how to manage and lead teams in a recreation services and facilities setting.
• SPM3655 Sport and Events Funding and Finance (15 credit points): This module will provide you with a comprehensive understanding of the principles and practices of sport and event funding and finance.
You will learn how to plan, implement, and evaluate sport and event funding and finance, as well as how to manage and lead teams in a sport and event funding and finance setting.
• SPM3113 Sport and Leisure Law (15 credit points): This module will provide you with a comprehensive understanding of the legal framework that governs sport and leisure organisations.
You will explore the key legal issues that sport and leisure organisations face, as well as the ethical and professional responsibilities of sport and leisure managers.
• HOS2325 Managing the Service Experience (15 credit points): This module will provide you with a comprehensive understanding of the principles and practices of managing the service experience.
You will learn how to plan, implement, and evaluate service experiences, as well as how to manage and lead teams in a service delivery setting.
• SPM2510 Marketing in Global Sport Business (15 credit points): This module will provide you with a comprehensive understanding of the principles and practices of marketing in the global sport business industry.
You will learn how to plan, implement, and evaluate marketing campaigns for sport products and services, as well as how to manage and lead teams in a sport marketing setting.
• TSM3501 Event Operations Management (15 credit points): This module will provide you with a comprehensive understanding of the principles and practices of event operations management.
You will learn how to plan, implement, and evaluate event operations, as well as how to manage and lead teams in an event operations setting.
• Year 3 (University of Portsmouth)
• M33091 Economics and Finance of Sport
• M30091 Sport Entrepreneurship & Business Venturing
• M33181 Work-Based Learning for Sport Management
• M32657 Operational Management in Sport
• M30094 Strategic Management in Sport
• M33360 Sales and Marketing in Sport
• Year 4
• MKT3820 Marketing Analytics (15 credit points):
This module will provide you with a comprehensive understanding of the principles and practices of marketing analytics. You will learn how to collect, analyse, and interpret marketing data, as well as how to use marketing analytics to inform decision-making.
• SPM3114 Sport Venues and Events (15 credit points): This module will provide you with a comprehensive understanding of the principles and practices of sport venue and event management.
You will learn how to plan, implement, and evaluate sport venues and events, as well as how to manage and lead teams in a sport venue and event management setting.
• SPM3221 Sport Business Planning (15 credit points): This module will provide you with a comprehensive understanding of the principles and practices of sport business planning.
You will learn how to plan, implement, and evaluate sport business plans, as well as how to manage and lead teams in a sport business planning setting.

Careers:

There are many career opportunities in professional, commercial, not-for-profit and government sport, recreation and event organisations in Australia and across the world. Roles may involve management of clubs, associations and federations, events, facilities, sport and entertainment venues, player and athlete development, sales, communications and marketing and more.