Program Overview
This two-year program provides 120 ECTS in International Events Management. Students will gain knowledge in logistics, finance, marketing, and management. The program prepares graduates for careers in various event-related fields, including event planning, marketing, and management. Graduates may find opportunities in social, corporate, educational, and entertainment events.
Program Outline
Outline:
This is a two-year course offering. All the learners who complete this course will attain 120 ECTS(60 ECTS for each of years 1 and 2 respectively).
Year 1
Semester 1
International Logistics Financial Markets and Institutions International Events Business Environment The Events Industry Capstone Supervision
Semester 2
Finance for Strategic Events Managers Event Tendering, Feasibility and Concept International Events Business Environment The Events Industry Capstone Supervision
Year 2
Semester 3
Brand Strategy and Management Consumer Behaviour Human Resources Management Team & Project Management, Management Philosophy & Ethics Crisis Communication Entrepreneurship, Business Plan, Project Costs & Budget Management
Semester 4
Intercultural Management Risk Management International Marketing Customer Service Excellence Financial Aspects of International Trade Operations Geopolitics
Careers:
Opportunities:
Event Planner, Event Manager, Venue Manager, Social Media Event coordinator, Marketing or communications Manager, Exhibition organizer, Stage Decorator, Logistics Manager, Brand Management Expert, Public Relations specialist, Legal marketing and events planner, Senior Corporate Event Planner, Corporate Conference Manager, Consultant, Hospitality Manager and Creative Director (Events)
SUB-SECTORS:
Social, Corporate, Educational, Exhibitions and Fairs, Marketing and Promotions, and Entertainment events
