Certificate IV in Marketing & Communication

Program Overview

The BSB40820 Certificate IV in Marketing and Communications provides an introduction to marketing and communication fundamentals. Through blended learning, students develop skills in demonstrations, presentations, and written reports. Graduates are prepared for entry-level roles in marketing, advertising, sales, social media, and media assistance.

Program Outline

Outline:

• The BSB40820 Certificate IV in Marketing and Communications is an entry course into the fundamentals of marketing and communication techniques with introductory theory.
• Graduates may work in various occupations, including marketing officer, advertising account coordinator, sale and customer service officer, social media officer, and media assistant.

Assessment:

• Assessments methods include:
• Demonstrations
• Presentations
• Class Tests
• Projects
• Written Reports
• Financial Calculations

Teaching:

• The course is offered in a blended mode of delivery and assessment.
This means students are required to attend 15 hours face-to-face full-time classroom study plus complete 5 hours of structured online learning every week.
• Students access the assessments through ELearn.

Careers:

• Graduates may work in the following occupations:
• Marketing officer
• Advertising account coordinator
• Sale and customer service officer
• Social media officer
• Media assistant