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Students
Tuition Fee
Start Date
Medium of studying
Duration
12 months
Program Facts
Program Details
Degree
Courses
Major
Business Administration | Marketing | Management
Area of study
Business and Administration
Timing
Full time
Course Language
English
Intakes
Program start dateApplication deadline
2024-01-01-
2024-05-01-
2024-09-01-
About Program

Program Overview


This program provides a comprehensive overview of the music industry, covering topics such as music production, marketing, concert production, and copyright law. Students will develop skills in artist management, booking, promotion, and music publishing, preparing them for careers in various aspects of the music industry.

Program Outline

Outline:

  • Term 1:
  • Music Industry
  • Business Startup
  • Concert Production
  • Contracts and Copyright Law
  • Term 2:
  • Music Production
  • Marketing
  • Communication and Social Media
  • Career Management
  • Term 3:
  • Digital Marketing
  • Promotion

Careers:

  • Artist manager
  • Booking agent
  • Concert promoter
  • Copyright administrator
  • Music marketing specialist
  • Music protection business entrepreneur
  • Music publisher
  • Record label owner/employee
  • Self-managed artist
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