Public Relations – Event Management

Program Overview

This public relations program provides a comprehensive foundation in the field, covering topics such as fundraising, media relations, event management, and writing. Students gain practical experience through field placements and develop a professional portfolio. The program prepares graduates for careers in public relations, event management, fundraising, and other related fields.

Program Outline

Outline:

• First Year - Semester One
• PROM1002 Fundraising Fundamentals
• PROM1000 Introduction to Public Relations
• PROM1011 Media Presentations 1
• PROM1003 PR Case Studies 1
• PROM1004 Public Relations Writing 1
• PROM1001 Visual Storytelling 1
• First Year - Semester Two
• PROM1008 Event Management
• PROM1013 Field Placement
• PROM1007 Media Presentation Skills & Interviewing
• PROF1027 Professional Portfolio
• PROM1009 Public Relations Case Studies 2
• PROM1005 Public Relations Techniques

Careers:

• PR specialist
• Event manager
• Fundraiser
• Media relations specialist
• Public affairs expert
• Publicist
• Campaign manager