Program Overview
Syracuse University's Advanced Media Management program is a 12-month, 36-credit M.S. that prepares graduates for leadership roles in the media industry. The curriculum combines media management knowledge with digital production skills, emphasizing innovation in areas like AI, VR, and blockchain. Students gain expertise in strategic communications, content creation, and emerging technologies through a combination of lectures, group discussions, and hands-on projects. Graduates find employment opportunities in various sectors of the media industry, including Big Tech, public relations, and marketing.
Program Outline
Degree Overview:
- Advanced Media Management (AMM) at Syracuse University's Newhouse School of Communications is a 12-month, 36-credit M.S. program that prepares graduates for leadership positions in the media industry.
- The curriculum combines media management knowledge with digital production skills to enable graduates to navigate the rapidly changing media landscape.
- Students gain expertise in strategic communications, content creation, and emerging technologies such as AI, VR, and blockchain.
Outline:
- Course Content: The program emphasizes innovation, covering topics such as:
- Artificial Intelligence
- Content Marketing
- Blockchain
- Augmented and Virtual Reality
- New Product Development
- Course Structure: Students complete a series of courses that focus on both theoretical foundations and practical applications, including:
- Media Management
- Digital Media Production
- Data Analytics for Media
- Emerging Technologies for Media
Teaching:
- The program features a combination of lectures, group discussions, hands-on projects, and industry guest speakers.
- Faculty members are experts in SEO, web and social media strategies, data-driven management, and more.
Careers:
- Graduates find employment opportunities in various sectors of the media industry, including:
- Big Tech
- Public Relations
- Marketing and Advertising
- Digital Agencies
- Innovative Startups
- Management roles within media and communications companies
Syracuse University
Overview:
Syracuse University is a private research university located in Syracuse, New York. It offers a wide range of undergraduate and graduate programs across 13 schools and colleges. The university is known for its strong academic programs, vibrant campus life, and commitment to research.
Services Offered:
Syracuse University provides a comprehensive range of services to its students, including:
Academic Support:
Academic advising, tutoring, writing centers, and career services.Student Life:
Housing options (on and off campus), dining services, recreational facilities, clubs and organizations, health and wellness services, and student centers.Financial Aid:
Scholarships, grants, loans, and work-study programs.Research Opportunities:
Undergraduate and graduate research opportunities, university research institutes, and research facilities.International Programs:
Study abroad programs and other international academic opportunities.Student Life and Campus Experience:
Syracuse University offers a vibrant and engaging campus experience. Students can participate in a wide range of activities, including:
Athletics:
NCAA Division I athletics teams, including the renowned Syracuse Orange basketball team.Clubs and Organizations:
Over 300 student clubs and organizations covering a wide range of interests.Campus Events:
A variety of events throughout the year, including concerts, lectures, and performances.Community Engagement:
Opportunities to get involved in the local community through volunteer work and service learning.Key Reasons to Study There:
Strong Academic Programs:
Syracuse University is known for its strong academic programs, particularly in areas such as communications, business, engineering, and law.Research Opportunities:
The university offers a wide range of research opportunities for both undergraduate and graduate students.Vibrant Campus Life:
Syracuse University has a vibrant and active campus community with a wide range of activities and events.Financial Aid:
The university provides generous financial aid packages to help students afford their education.Location:
Syracuse is a vibrant city with a rich history and culture.Academic Programs:
Syracuse University offers a wide range of academic programs, including:
