Graduate Certificate in Event Management

Program Overview

The Graduate Certificate in Event Management equips professionals and students with a comprehensive understanding of event management theories, concepts, and skills. The program covers key aspects such as business events, international event impacts, media management, and tourism marketing. Graduates are prepared for careers in various event-related roles, including conference organizers, event coordinators, and venue managers.

Program Outline

Degree Overview:

The Graduate Certificate in Event Management is a postgraduate qualification designed for working professionals seeking a formal qualification as well as students who wish to develop knowledge and skills relevant to the event sector. The program provides a comprehensive understanding of contemporary event management theories, concepts, and skills that are the foundation of successful events across various economic sectors.

Objectives:

• Critically interpret and evaluate the impacts, trends, and issues associated with event management.
• Engage in independent research.
• Engage and communicate effectively with a diverse range of stakeholders associated with event management.
• Demonstrate a critical understanding of key theoretical concepts underpinning the event industry.
• Demonstrate a critical understanding of specialized management techniques underpinning the event industry.

Outline:

The program consists of four core subjects at Level 600, each worth 4 credit points:

• Business Events and Association Management (PG)
• Impacts and Strategic Planning of International Events (PG)
• Media Management 600

Careers:

Potential career paths for graduates include:

• Conference/Meeting Organizer
• Event Manager/Coordinator
• Event Bidding and Procurement Professional
• Venue Manager
• Venue Sales Professional
• Exhibition Coordinator/Manager
• Business Development Manager
• PR/Media Manager for Events