Program Overview
The Master's Degree Programme in International Business at the University of Vaasa emphasizes sustainable global business, equipping graduates with resilience, a holistic business understanding, and the ability to integrate sustainability and ethics into corporate strategies. The program focuses on global strategies in a digitalized world, global marketing and entrepreneurship, and leading people in a global business environment. Graduates are prepared for careers in international business, including roles in global strategy, marketing, supply chain management, cross-cultural leadership, and sustainability.
Program Outline
Degree Overview:
The Master's Degree Programme in International Business (MIB) at the University of Vaasa focuses on sustainable global business. It equips graduates with resilience against uncertainty in a globalized world, a holistic understanding of business, and the ability to integrate sustainability and ethics into corporate strategies.
Outline:
The program offers three key areas of study:
- Global Strategies in a Digitized World: Explores the impact of digitalization on global business strategies, including e-commerce, social media, and data analytics.
- Global Marketing and Entrepreneurship: Covers international marketing strategies, cross-cultural consumer behavior, and entrepreneurial ventures in a global context.
Teaching:
Teaching is based on high-quality research and supported by internationally recognized professors. A variety of learning methods are employed, including lectures, seminars, case studies, group work, and guest speakers from business partners. The capstone course "Sustainable Global Business in Practice" provides hands-on experience in applying theory to real-world business challenges. The program also offers a Mentoring program and double degree options in Europe.
Careers:
Graduates of the program are prepared for careers in international business, including roles in:
- Global strategy and management
- International marketing and sales
- Global supply chain management
- Cross-cultural leadership and management
- Sustainability and ethics in business
