Bachelor of Commerce / Media

Program Overview

The Bachelor of Commerce/Media at UNSW Business School is a double degree that combines coursework in commerce with studies in media. Graduates will be prepared for careers in business, marketing, communications, and media production. The program offers 12 commerce specializations and four media specializations, allowing students to tailor their degree to their interests and career goals. Students benefit from work experience opportunities, industry consultancy projects, and placements, providing them with practical experience and industry connections.

Program Outline

Degree Overview:

The Bachelor of Commerce/Media at UNSW Business School is a double degree that can be completed in 4 years full-time or the part-time equivalent. The program combines coursework in commerce with studies in media, providing students with a broad understanding of business principles and the media industry. Graduates of the program will be prepared for careers in a variety of fields, including business, marketing, communications, and media production.

Key Features:

• Integrated First Year: The first-year courses are designed to reflect the nature of real-world business and provide a foundation in core business concepts.
• Tailored Specializations: Students can choose from 12 commerce specializations and four media specializations, allowing them to tailor their degree to their interests and career goals.
• MyBCom Portfolio: Students use MyBCom, an award-winning interactive platform and assessment tool, to guide their commerce studies, develop a tailored career plan, and collate a portfolio of professional experiences to showcase to future employers.
• Career-Focused Studies: The program includes work experience opportunities, industry consultancy projects, online practicums, and placements, providing students with practical experience and industry connections.
• Expert Guidance: Students are taught by world-leading researchers, experienced practitioners, and industry guest speakers, ensuring they receive a high-quality education from experts in the field.
• Collaborative Learning: The Business School and Arts, Design & Architecture communities are passionate and supportive, providing students with a collaborative and engaging learning environment.

Why Study This Degree at UNSW:

• UNSW Business School is ranked the #1 business school in Australia by AFR BOSS for the last two years in a row.
• Flexibility to design a degree that suits your unique interests in business and media.
• State-of-the-art design production facilities.
• Access to professional development opportunities through Career Accelerator.
• Adobe Creative Cloud subscription included while studying.
• A supportive, diverse, and inclusive community.
• Connect with a global alumni network.

Outline:

The Bachelor of Commerce/Media program consists of 192 Units of Credit (UOC) and includes the following components:

• Commerce Integrated First Year Courses
• One Commerce specialization
• Four Media foundation courses
• One Media specialization
• Four Media expansion courses outside of your chosen media specialization
• Professional development courses and experiences, including:
• Professional practice courses
• Mandatory Work Integrated Learning
• Final Year Synthesis
• myBCom portfolio

Commerce Specializations:

• Accounting
• Behavioural Economics
• Business Analytics
• Business Economics
• Finance
• FinTech
• Human Resource Management
• Information Systems
• Innovation, Strategy and Entrepreneurship
• International Business
• Marketing
• Taxation

Media Specializations:

• Communication and journalism
• Screen production
• Media studies
• Cinema studies

Assessment:

The program uses a variety of assessment methods to evaluate student learning, including:

• Exams
• Essays
• Presentations
• Projects
• Portfolios
• Participation

Teaching:

The program is taught by a team of experienced faculty members who are experts in their fields. The teaching methods used in the program include:

• Lectures
• Tutorials
• Workshops
• Guest lectures
• Online learning

Careers:

Graduates of the Bachelor of Commerce/Media program are prepared for a wide range of careers in business, media, and related fields. Potential career paths include:

Business Careers:

• Accountant/auditor
• Business analyst
• Consultant
• Customer experience designer
• Data analyst
• Economist
• Financial adviser
• Human resource consultant
• Investment banker
• Marketing/public relations
• Tax adviser

Careers in Communications and Engagement:

• Advertising strategist
• Advertising account executive
• Communications officer
• Content producer
• Community engagement adviser
• Copywriter
• Digital communications coordinator
• Digital marketing officer
• Government media adviser
• Journalist or feature writer
• Internal communications specialist
• Marketing executive
• Media account executive
• Media relations adviser
• Public relations consultant
• Social media manager
• Video presenter

Careers in Media Production and Design:

• Animator
• App developer
• Advertising creative
• Cinematographer
• Digital editor
• Digital producer
• Filmmaker
• Game designer
• Interactive media designer
• Screenwriter
• Sound producer
• Television producer
• Video producer
• Website content manager