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Students
Tuition Fee
Start Date
Medium of studying
Duration
Program Facts
Program Details
Degree
Bachelors
Major
Marketing | Merchandising | Retail Management
Area of study
Business and Administration
Course Language
English
About Program

Program Overview


The Fashion and Retail Studies BS program at The Ohio State University prepares students for careers in the fashion industry. The curriculum emphasizes product and service knowledge, consumer behavior, business practices, and communication skills. Students can specialize in either product development or merchandising through focus area courses and an internship is required for practical experience. Graduates are well-equipped for roles such as wholesale/retail manager, buyer, and apparel product development specialist.

Program Outline

Degree Overview:

The Fashion and Retail Studies Bachelor of Science (BS) program at The Ohio State University prepares students for successful careers in the fashion industry, ranging from product development to merchandising. The curriculum emphasizes product and service knowledge, the study of consumer behavior and business practices, and effective communication and problem-solving skills. Graduates are well-equipped to manage and merchandise fashion apparel, textiles, beauty, and accessory products.


Outline:

The Fashion and Retail Studies curriculum consists of a core of major courses and a choice of focus area courses, allowing students to specialize in either product development or merchandising.


Core Courses:

  • Fashion, the Body and Popular Culture
  • Commercial and Consumer Aesthetics
  • Business of Fashion
  • Beginning Textile Science
  • Appearance, Dress, and Cultural Diversity
  • Fashion Forecasting
  • Ready-to-Wear Analysis
  • Retail Environments
  • Statistics
  • Third-level Writing Course

Product Development Focus Area:

  • Fashion Illustration
  • Computer-Aided Product Development
  • 20th-Century Fashion

Merchandising Focus Area:

  • International Retailing
  • Global Patterns and Issues in Textiles and Apparel Trade
  • Merchandise Buying and Management

Internship:


Careers:

Graduates typically find employment in various roles within the fashion and retail industry, such as:

  • Wholesale/Retail Manager
  • Buyer
  • Entrepreneur
  • Visual Merchandiser
  • Apparel Product Development Specialist
  • Technical Designer
  • Quality Control Specialist
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About University
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The Ohio State University


Overview:

The Ohio State University is a large, public research university with a main campus in Columbus, Ohio, and regional campuses in Lima, Marion, Mansfield, Newark, and Wooster. It is known for its strong academic programs, extensive research facilities, and vibrant student life.


Services Offered:

The university offers a wide range of services to students, including:

    Academics:

    Colleges and schools, libraries, academic calendar, courses and classes, graduate school.

    Student Accounts:

    Buckeye Link, BuckID, financial aid, student health insurance, Ohio State Account.

    Student Experience:

    University housing, off-campus and commuter student engagement, dining services, organizations and involvement, inclusion, student health and wellness, recreational sports, counseling and consultation.

    Research:

    Opportunities for business and industry, researchers, students, entrepreneurs, research administration, research stories.

Student Life and Campus Experience:

Ohio State boasts a vibrant campus life with numerous opportunities for student involvement. Students can participate in a wide range of clubs, organizations, and activities, including sports, arts, and community service. The university also offers a variety of housing options, dining services, and recreational facilities.


Key Reasons to Study There:

    Strong Academic Programs:

    The university offers a wide range of undergraduate and graduate programs across various disciplines.

    Research Opportunities:

    Ohio State is a leading research institution with extensive facilities and opportunities for students to engage in research.

    Vibrant Campus Life:

    The university provides a dynamic and engaging campus experience with numerous opportunities for student involvement.

    Affordable Education:

    Ohio State strives to provide an affordable, high-quality education while minimizing student debt.

Academic Programs:

The university offers a wide range of academic programs, including:

    Undergraduate:

    Majors and programs in various disciplines.

    Graduate:

    Degrees and programs in various disciplines.

    Professional:

    Degrees and programs in various disciplines.

    Online:

    Degrees and certificate programs.

Other:

The university has a strong commitment to diversity and inclusion, and it offers a variety of resources and support services to students from all backgrounds. Ohio State is also home to a number of notable research centers and institutes, including the Wexner Medical Center, The James Cancer Hospital and Solove Research Institute, and the Ohio Agricultural Research and Development Center.

Total programs
349
Average ranking globally
#34
Average ranking in the country
#25
Location
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