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Students
Tuition Fee
USD 1,300
Per course
Start Date
Medium of studying
Duration
2 months
Program Facts
Program Details
Degree
Diploma
Major
E-Commerce | Digital Marketing | Marketing
Area of study
Business and Administration
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
USD 1,300
About Program

Program Overview


This program provides a comprehensive overview of e-commerce, covering its history, business models, technology infrastructure, and marketing strategies. It explores the ethical, social, and political implications of e-commerce, as well as its applications in online retailing, content delivery, and business-to-business transactions.

Program Outline

Outline:

  • Introduction to E-commerce
  • The Revolution is Just Beginning
  • E‐commerce Business Models and Concepts
  • Technology Infrastructure for E-commerce
  • E-commerce Infrastructure: The Internet, Web, and Mobile Platform
  • Building an E‐commerce Presence: Web Sites, Mobile Sites, and Apps
  • E‐commerce Security and Payment Systems
  • E‐commerce Marketing and Advertising Concepts
  • Ethical, Social, and Political Issues in E‐commerce
  • Online Retailing and Services
  • Online Content and Media

Tuition Fees and Payment Information:

Course Fee (Domestic): $1,000 Course Fee (International): $1,300 Application Fee (Domestic): $150 Application Fee (International): $210 Student Services Fee: $50

  • Textbook costs are not included.
  • Textbooks should be purchased by the individual.
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