Tuition Fee
Start Date
Medium of studying
Duration
Program Facts
Program Details
Degree
Courses
Major
Marketing | Public Relations
Area of study
Business and Administration
Course Language
English
About Program
Program Overview
This program provides a comprehensive foundation in communication theory and practice, with a focus on public speaking, argumentation, and organizational communication. Students can tailor their studies by selecting from a range of electives in public relations, media writing, and rhetoric. The program prepares graduates for careers in various communication-related fields, including public relations, marketing, and broadcasting.
Program Outline
Outline:
- Required Courses (24 Semester Hours):
- ART 161 Graphic Communication
- CMST 215 Public Speaking
- CMST 222 Argumentation and Debate
- CMST 410 Organizational Communication
- CMST 434 Small Group Communication
- Select Two from the Following:
- MCOM 475 Public Relations
- CMST 405 Theories of Communication
- CMST 466 Principles of Rhetoric
- Select One from the Following:
- BADM 344 Managerial Communications
Careers:
- Public Relations Specialist
- Advertising Executive
- Marketing Executive
- Politician
- Lobbyist
- Broadcaster
- Labor Relations Specialist
- Government Information Officer
- Communications Manager
- Technical Writer
- News Analyst
- Correspondence Reporter
- Human Resources Professional
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