Sport Management (three-year)

Program Overview

This Sport Management program provides students with a comprehensive understanding of the business aspects of sport, including marketing, finance, event management, and facility management. Graduates are prepared for careers in various sectors of the sport industry, such as event coordination, facility management, and sport marketing. The program includes a combination of theoretical knowledge and practical experience through fieldwork and industry partnerships.

Program Outline

Outline:

The courses listed below are for incoming students. If you are a current student, please refer to your program of study for the year you began your program. Your program of study can be found on MyDC. Students are responsible to ensure they are not duplicating their GNED or FNMI selections as per their diploma requirements. For a successful program completion, students must have successfully completed three unique elective courses as per their program of study. Semester 1 Communication Foundations (COMM 1100) Computer Applications 1 - Sport (COMP 1115) Financial Management Of Sport Organizations 1 (FINC 1103) Introduction to Sport Management (MGMT 1101) Sport Marketing 1 (MKTG 1101) Sport Development In Canada (SPOR 1100) Semester 2 Computer Applications 2 - Sport (COMP 1217) General Education Elective (GNED 0000) Volunteer and Non Profit Management (MGMT 1217) Sport Marketing 2 (MKTG 1206) Sport In Society (SOCI 1202) Professionalism for Sport Business (SPOR 1200) Semester 3 Financial Management Of Sport Organizations 2 (FINC 2103) General Education Elective (GNED 0000) Facility Management (MGMT 2101) Sporting Goods Management (MGMT 2102) Event Management 1 (MGMT 2103) Partnership In Sport (MKTG 2101) Semester 4 Sales (COMR 2200) Digital Marketing In Sport (DESN 2200) General Education Elective (GNED 0000) Team and League Management (MGMT 2212) Event Management 2 (MGMT 2214) Career Planning for Sport (SPOR 2200) Semester 5 Sport and The Law (LAWW 3108) Leadership In Sport (MGMT 3104) Fieldwork Seminar - Sport (SPMN 3100) The Future Of Sport (SPMN 3101) Sport Business Analytics (SPMN 3102) Sport Entrepreneurship (SPMN 3103) Sport and Media (SPMN 3104) Semester 6 Fieldwork - Sport (SPMN 3200)

Careers:

WHAT YOU COULD BE: Event/game day co-ordinator Facility manager Program co-ordinator Sport marketing co-ordinator Sporting goods sales representative Account executive Brand manager Team operations manager WHERE YOU COULD WORK: Amateur sport associations and organizations Community sport programs, facilities, clubs and events College and university athletics departments Professional sport teams and leagues Sporting goods manufacturers, distributors and retailers Private and public sport facilities