Marketing Minor

Program Overview

The Marketing Minor at Wright State University provides students with practical experience in marketing through coursework, networking opportunities, and involvement in the American Marketing Association. Graduates pursue careers in various industries, including marketing management, advertising, brand management, and social media marketing. Notable alumni have achieved success in marketing roles at organizations such as Kettering Health Network and Cline's Closet.

Program Outline

Careers:

• Marketing professionals are valuable across various industries, from consumer goods to healthcare and finance.
• Some career titles may include:
• Marketing manager
• Advertising manager
• Brand manager
• Product manager
• Market researcher
• Social media marketing manager
• Digital marketing specialist

Opportunities with the Marketing Minor:

• The marketing minor at Wright State provides opportunities to gain practical experience.
• Develop marketing plans and cultivate entrepreneurial ideas as part of coursework.
• Network and apply knowledge through the American Marketing Association of Wright State University (Marketing Club)

Notable Alumni and Success Stories:

• Lloydston Burton: Currently employed at Kettering Health Network with responsibilities in various marketing projects including creating campaigns, media purchasing and market trend research.
• Matthew Cline: Founder and operator of the online clothing store, Cline’s Closet, which has consistently increased revenue each year since its establishment in 2014.
Additional
• Success Stories
can be found from the link provided in the context.